subject: Organizational Behavior in Production and Marketing Strategies [print this page] Organizational Behavior in Production and Marketing Strategies
A company that lacks organization is like a ship that sails the seas without a pilot. Using up a lot of energy and getting nowhere fast. Companies who are aware of their strengths and failures, and have organized themselves to be capable of adjusting to market changes and quickly will be so much better equipped to survive in the tough marketing conditions that are being experienced today.
There are a few companies who are capable of self monitoring and maintain their organizational behavior patterns to a high enough level without too much thought and under their own steam. These companies are few and far between and there many more who have tailored themselves to work under the concept of organizational behavior throughout the core of their business. The concept that lies behind organizational behavior patterns is the desire to target and then analyze the dynamics of interaction between two colleagues in a work environment. Companies whose organizational behavior patterns are less than developed will work in an atmosphere of chaos and disorganization.
Such an environment is usually total lacking in forward thinking, as most of the employees of the company spent most of their time "putting out fires" instead of taking care of the business's real short term and long term goals. These kinds of companies can survive when the economy is buoyant. However when times get tough as they are now, and a buyer's market develops, these are the first companies who become vulnerable, and can go to the wall. Organizational behavior patterns that are established in a company, especially one that strives to be service orientated are of the highest importance. It is down to the company's management, and at the highest level, to establish behavioral patterns in their company, touching every aspect of how the firm operates.
Companies who take the organizational behavior concept seriously are often prepared to invest considerable sums of money to study these patterns within their company. They can call in experts who employ various techniques such as ANOVA and multiple regression designs. These techniques, among others, are the foundation stone in the study of organizational behavioral.
When it comes down to the final assessment, there are many companies that while they may employ the most recognized production and marketing strategies have faile
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