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subject: How The Internet Has Lowered Prices For Wholesale Furniture For Consumers And Furniture Stores. [print this page]


Traditionally the local furniture store would buy wholesale furniture from independent sales reps that became trusted resources for new designs, catalogs and wholesale companies that might not ever market into a territory due to cost. Territories, which ranged from several zip codes to several states, could cost a furniture wholesale company several hundreds of thousands of dollars to staff economically from the company support, catalog creation, travel fees such as gas and hotels and telecommunication costs. Online orders have taken place of sales representatives.

In order to shove costs down to as low as possible, many wholesale companies started to place their inventory online to make it easier for the retailer to purchase items straight from their company. The advantage to the retailer is they now have instant access to how many items are existing from the wholesaler. Earlier retailer needed to see the warehouse stock and decide his course of action. Now the furniture store now goes online, looks for their item, informs their customer that the article is in stock and then they facilitate the purchase on the spot. This helps you from a lot of trouble.

All of this decrease in manpower benefits the consumer in lower prices. Some of the first wholesale furniture movers have adopted internet polices that gave them an advantage to some of the older, entrenched and antiquated furniture companies and have essentially pushed them out of business with their efficiencies. As time progressed and most of the surviving furniture wholesale companies have adopted an internet policy, the result has been lower prices for the furniture store and consumer alike. The furniture dealers have to go national to project their items.

by: Jamie Hanson




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