subject: What To Consider When Choosing An Seo Company [print this page] You may think that having designed your new website that the hard work is over. In reality though, that is actually when the hard work starts. Why? Because you need to get people to visit to your website and, without a proper strategy in place, you will get just a handful each day at most. To get lots of visitors to your website, you need to rank highly in the search engines, and to rank highly in the search engines you need the help of an SEO company.
It is actually possible to optimize your website for the search engines yourself, but unless you know exactly what you are doing, and it takes years of experience to get to that stage, then what you do will have no real effect. Also, even if you do know a bit about SEO, you would have to dedicate hours each week to promoting your website - is that the best use of your time?
Finding an SEO company to promote and attract visitors to your website is the quickest way to see returns on your investment in it. You will have no problems finding an SEO company as there are so many to choose from. However, finding a good one requires you to do a little investigative work. So, how should you decide which of the many SEO companies to use? Basing your decision on the below criteria is recommended...
Service : How easy is it to contact an SEO company and how responsive are they to your emails and calls? Of course, they will probably make an extra effort when they are trying to secure your business, so you need to ask them for some kind of guarantee on response times that will be in place for the duration of your contract with them.
Methods Used : You need to ask an SEO company questions about how they achieve good search engine rankings for their clients. Tell them to cut out the jargon and to tell you in layman's terms. If the methods sound at all like spamming and / or fraud then avoid that company.
Updates : How will an SEO company keep you up-to-date on the work that they are doing? They should provide detailed reports on at least a monthly basis, that make clear exactly what they have done. A phone call or a meeting to go through the report is a particularly good sign that an SEO company is one that you can trust.
Past Results : Ask to see proof of high search engine rankings that an SEO company has achieved for its existing clients. The more examples they provide, the more faith you can have in their capabilities.