subject: Four home appliances store drums sounded the confidentiality of marketing programs [print this page] Four home appliances store drums sounded the confidentiality of marketing programs
With "51" golden weeks the arrival of a new round of home appliances sales boom coming, but this year, Yantai major appliance stores uncharacteristically, were not reflected in operations. Since yesterday's major home appliance stores from that for the population, the program is carefully planned promotional activities, the activities will certainly increase the intensity. Pre-war golden week to suffocating the already tense atmosphere of the degree.
Based Yantai Zhenhua domestic appliances for 24 years is considered as weathered. Li Guoan appliance manager told reporters, Zhenhua appliances this year's slogan was "passion red in May, so wonderful and hygiene activities up" the intensity of this year's promotion is the biggest one, the highest decline of 40% air-conditioning, some models and limited sales
TV
Back spot is 10,000 yuan. And consumers to buy big items during the event, send warranty Gold, committed manufacturers warranty, giving customers a professional service.
Triple main service brand appliances have been, and to serve as the feature win in the marketplace, Planning Division Jiang Meijuan manager said, "51" during the strong consumption, is an excellent business opportunity to expand their market, sales have can better withstand the normal turn, the activities of special appliances, the average decline of 30% to 40%, while some of the air-conditioning sales fell 50%, in addition to special machines, other products are sold at cost price of heavy volume. This year's promotional activities in addition to the regular price reductions, gift, lucky draw and other activities, or to uphold and improve the quality of service.
Compete with other businesses during the holiday season price cuts in the different
States United States
Outgoing is another card?? "Overall Pratt & Whitney everyday low prices", the national U.S. holiday, and usually the price to do the same. U.S. journalists in the country played in front of the door to see stores "friendship reminds consumers: Beware of marketing traps five shopping" and billboards. Teng Ying Yantai Gome store manager told reporters the move was intended to take the lead in cleaning
Appliance Retail
Market, establish new industry model, create a healthy environment for consumption. Tengjing Li also said that in return for the consumer, the U.S. commitment to the country, "billion stock" deal with "51" consumer season, all the manufacturers of the products are basically in place.
3 26 settled in Yantai
Suning
, "51" this battle played good or bad on Suning seems more important. Heat through opening publicity, no matter the price or discount Suning the quantity of machines will be a special performance. Jing-Jing Yang, Yantai Suning the Ministry of Planning Minister, not only "seven-day thousands of Taiwan," the senior vice president and a few tens of dollars per machine, and more below the market price of the special machines waiting for the consumer, including air-conditioning up to 2,000 yuan profit , a mainstream brand of below 1,000 yuan, 1.5 mainstream brand of below 1,200 yuan. While Suning started with low prices, but Suning more attention to the service to consumers, the introduction of the characteristics of services, "Phone order" to let consumers enjoy "a phone, home delivery" service in their homes can Heart of the goods purchased.
