subject: Etsy-Advertise for Free! 3 Ways! [print this page] Etsy-Advertise for Free! 3 Ways! Etsy-Advertise for Free! 3 Ways!
Etsy is a place online where artists, crafters, and creators can connect directly with their buyers by having their own online store for anything handmade. This has given many moms an outlet for their creativity and a way to help out financially from home. But with over 2 billion sellers on Etsy, how do Etsy sellers get their creations noticed? Here are 3 free ways that Etsy shop owners can begin to advertise online.
1. Article Marketing. There are many different article marketing sights with the best being Ezine Articles. Writing articles is a free way for Etsy sellers to get the word out about their items. They can write reviews of their products, or write about what kind of products sell best on Etsy always linking back to their Etsy store page. This will begin to draw in people looking for the specific products that they are selling.
2. Starting a Blog. Many Etsy sellers, especially those who are moms, have started blogs featuring their products and doing giveaways. If a seller doesn't want to start a blog or feel he/she has the time there are many blogs who sell ad space for as low as 5 dollars. The trick is to find bloggers who have things in common with what is being sold and begin to build relationships. Since women have the buying power infiltrating the blog world is a huge way to advertise at a free or very low cost.
3. Send out a Newsletter. Once an Etsy owner has started to build relationships through article marketing, blogging, or both another free way they can advertise is by encouraging people to sign up for an e-newsletter. Things that could be included in a newsletter are featured products, deals, sales, a "whats new" section, testimonials, or whatever else it seems like the reader may want. A tip is to make sure it's kept short, colorful and doesn't contain to many links so that it stays out of the spam in boxes of the recipients.
There are so many beautiful creative items being sold on Etsy, but a customer can get lost! It is crucial for Etsy owners to think outside the box and start advertising so that people can easily see what it is they are offering. Etsy is a wonderful place to succeed financially if owners know how tomarket themselves online.