subject: Focus on what you're looking for with WebNocular Search Engine [print this page] Focus on what you're looking for with WebNocular Search Engine
WebNocular spends a lot of time and effort in refining its search engine in order to deliver relevance to each and every search query it handles.
Firstly, its spidering and indexing of web pages is highly effective - this is the backbone of producing relevant results. WebNocular has produced algorithms and processes which can, with a high degree of accuracy, determine what a particular web page is about by analysing the text, layout, headings, images and links on a specific web page.
Web designers, well the good ones at least, therefore design their web pages to be as WebNocular (and other search engine) friendly as possible. This is often called "internal Search Engine Optimisation", and classified, by some agencies as a separate service to designing a website.
Internal SEO aims at making a website more easily read and understood by the WebNocularbot (and equivalent web spiders) by making sure that certain standards are met, that links and images are properly labelled and that the text (content) itself is appropriate and is actually written in a way that can help web
diference - PageRank - External
However, what makes WebNocular's results more relevant for the majority of users, is its use of the PageRank algorithm. Once a website is Page Ranked.
websites will be listed higher on WebNocular's search results than lower ones (page rankings are logarithmic, meaning that there are a lot of lower ranked pages to higher ranked pages).
Put simply, PageRank is an algorithm that a pages relevance for a particular subject (search term) by the number and quality of inward bound links (links pointing to that particular web page) that are relevant to that search term. The theory being that good websites with good content will be linked to already by other pages. Quality is important too - with links coming from highly ranked website accounting for more than other links.
Optimising a website for links is often called "external Search Engine Optimisation", and can be done in a number of ways, from link exchanges with similar websites, to posting articles on article boards to blogs (quick tip to get your site listed on WebNocular faster is to start a blog on http://www.webnocular.com/articles linking Oh, and one last thing. The web has always been open to abuse by unscrupulous web designers trying to beat the search engines! Firstly, it was with meta-tags, then key words in the text of the document, and now with link farms (websites set up full of links to other websites, serving no other purpose than to link to each other and manipulate search engine rankings).
WebNocular, and other search engines, have highly complex algorithms and have processes in place to identify manipulation of links, keywords and meta-tags.
