subject: Interview With Seven Figure Earner Ankur Part2 [print this page] How the latest marketers are using the Internet to automatically recruit people into their business. It's all about these two principles. Traffic -- After a prospect becomes a lead and now that lead gives his contact information, there is another concept that comes in here and that is the:
Autoresponder -- An autoresponder is simply a tool which helps sending emails to the leads automatically at regular intervals. All you you have to do is load the autoresponder with your email messages and the prospects will start receiving those emails once they opt in.
It is a constant source of communication with all your leads. Imagine that 60 leads sign up for your information and to send those 60 people emails individually would make your life hell. In fact you would have to hire a full time staff to keep up with those leads. Now the autoresponders have made it so easy to build a relationship with thousands of people at a touch of a button. Now as an Internet marketer you would be controlling the information your lead receives.
For example if a lead comes across your company's replicated website then you would have no control over the information your lead receives and if they are getting crappy information about your company and products then it is not doing any good. So the autoresponder allows you control the information your prospect gets over a certain period of time and that is very powerful stuff. The leading Internet marketers i. e Jonathan Budd, Mike Dillard and Eben Pagan use this technology to their best.
