subject: Keywords Research For Your Website [print this page] Keywords Research For Your Website Keywords Research For Your Website
To get started on picking the best keywords for your site, get a pen and paper. Write down the as many single words and phrases that describe your business. For example if you are promoting a home internet business some words you could use such as remarkable entrepreneur opportunity Dallas , home based financial relief phoenix, professional development training online Bergen ,financial freedom workshops Vancouver ,bestselling web based tips Sydney ,home based business residual Auckland , Successful expert business tools Bergen ,huge home business wages phoenix,. You will notice that with these keywords I have added a location on the end, this will help when the searcher from (e.g. Dallas) uses the search keyword remarkable entrepreneur opportunity.You have probably heard the phrase "the long tail" when referencing keywords. This simply means going after lower volume, but highly targeted phrases. Depending on your industry long tail keywords can produce 50% or more of your total traffic. While each long tailed keyword produces less traffic than the primary keywords, combined they add up to a significant portion of your traffic.The long tailed strategy is a good one but just be sure that any long tailed keywords you specifically target will be searched enough to drive traffic in the first place.Try to make the words and phrases as relevant to your business as possible, do not list anything that has no relevance to your site. There are many online tools to help you find the best keywordshttp://www.googlekeywordtool.com/http://www.theoverturekeywordtool.com/http://www.wordtracker.com/
Enter the keywords into these tools and see the number of people using them with the Google Adwords and the Overture paid advertising method. What you are trying to establish is hoe popular these keywords are. The tools will also list variant phrases and the corresponding number of users for these .The more people using a keyword phrase the less likely you are to be successful using it. This is not to say that you should leave it out, especially if it is a vitally important one, you should use less common phrases too. Your competitors will be trying to optimize these popular keywords , so if you are looking for inspiration check their site out. Note, under any circumstances should you directly use their copy as this will leave you open to legal action.These are more tools for you to use to help you find the best keywords for your business.http://www.goodkeywords.com/http://buzz.yahoo.com/http://www.google.com/press/zeitgeist.html
