subject: Why Choose Conventional Mass Media When There Is Bulk Sms? [print this page] The 21st century is the age of fast-paced competitive life. In the present time communication plays the pivotal role in the modern lives and in this regard the mobile phones play the most important role. Mobile phone is the ideal communication gadget that helps people to stay connected with their near-dear ones from any corner of the world. Among all the ways mobile communications are done today, SMS is the most popular one and the huge popularity of the SMS medium has given the business world an innovative medium to reach their target people, and the smartest way to do so is bulk SMS.
The name itself suggests what bulk SMS is all about. This is nothing but the system of sending SMS messages to thousands of people at a time. Because of its easy access to the potential recipients this way of marketing and promotion is gaining more and more popularity day by day. Another reason behind its huge popularity is that SMS is progressively employed as a highly effective business tool. By using this tool one can send SMS messages to single or a group of people in the convenient way, just like email. And according to the marketing experts, with bulk SMS sending promotional messages to thousands of target people would not be a matter of concern.
If you are still confused about the effectiveness of SMS marketing and bulk SMS then now lets get into the effectiveness of this mass medium and see how you will be benefited through it:
Bulk SMS is the easiest way of promotion and advertising. You just need to put your message and enter the numbers from the database, thats it. Within a few seconds you click on the send bottom your message will reach thousands of handsets.
No technological hassle is associated with this way of advertising.
Handling the tools of bulk SMS is quite easy, no prior experience and knowledge is required to handle them
As mobile phones have become the indispensable part of modern peoples lives, bulk SMS is much more effective than any other medium of advertising
If compared to other media of promotion and marketing, you will find that bulk SMS is the cheaper way to reach people
As SMS is the spam-free way of promotion, majority of the receivers of such SMS entertain them with care
So, why go for any other medium of advertising when the Bulk SMS is easily available now?
