subject: Content Writing Tips for the Beginners [print this page] Content Writing Tips for the Beginners Content Writing Tips for the Beginners
Content writing can be a different proposition when it is done for the Web. It is very different from the type of writing that you do for a magazine or book. The readers on the Web have a different approach and read only text which can hold their attention for some time. Apart from the readers, you also have to think about the search engines when you write content for the Web. Hence, you have to follow some rules when you write so that you can find appeal both in the eyes of the reader and the search engine.
Keyword Density
Targeted keywords have to be strategically placed inside the content by web content writers. By using these keywords a certain number of times within your text, you can get noticed by the search engines and you will be able to get a higher ranking in the search results for the keyword. But the keywords need to be placed at proper places and repeated just for an optimal number of times, so that your content sounds normal when read and also the search engines will like it. Your rankings might improve if you write the keyword at the beginning and end of the text.
Proofreading
This is a must in any form of content writing. You must go through what you have written many times to rule out any spelling errors, grammatical mistakes and also to see if the flow is maintained throughout the text. The content should have a very professional look and feel to it. See if the sub-headings are suitable along with the title. Make sure that the entire content is broken up into simple paragraphs for easy reading. Since the reader scans the text at first, dividing the content into many parts will entice the reader to read it through.
Don't be region-specific
It is always better to write content for a universal audience. Since the readers are from all parts of the world, web content writers should write generic text and not for the American audience only. Be careful that you don't ruffle the feathers of any particular region or country. Your writing should in no way make fun of certain communities or culture. After all, you want your readers to increase and appreciate what you are writing. Hence, treat them with sensibility and try to get mass appeal for your writing.
Reveal Your Sources
If content writing involves demonstrating how much effort you have put in for the text, then it is better to write about the sources from where you obtained the information. This will show the degree of research that you have done for the writing. Include quotes from various credible sources on the Web and print media. This will make your readers more interested in the text you have written. Always keep making an effort to know about the changing trends in writing for the Web. This will help you to keep your content fresh and appealing every time that you write.
