subject: Article Marketing - A strong contender of video marketing [print this page] Article Marketing - A strong contender of video marketing
Article marketing has for a long time been a very successful technique to promote a product or service on the internet. The process of marketing a product or service is simple; you write an article outlining the benefits and practicalities of a product and circulate it to different article directories in order to reach global audience. The important thing to notice here is that information shared to people is through words. Now-a-days interactive videos are fast becoming a cutting edge marketing tool.
Do videos have the potential to throw article writing out of the market? It is one of the most conventional practices of endorsing the market. A well composed article consisting of the pros and cons, along with the essential remarks will rotate on the internet for years and develop loyal target audiences for a long time. As compared to articles, videos have so many aspects, starting from colorful visuals and audio which have a very short lifespan. Videos go out of fashion in no time and the marketers have to come up with new ideas to develop subtle advertisements. Apart from that it is very difficult to convey simple messages or information through videos. Simple tips cannot be promoted easily through a video, but can be embedded in your memory through a sharp article. Hence, it is difficult to replace article marketing but, videos too have their own space and cannot in any way act a threat to article marketing.
The glory of words has faced the advent of new mode of communications from time to time and every time it has battled towards a glorious future. Any website cannot be complete without its description in the simplest form and article writing helps in reaching out internet users from around the world. The goal of article marketing is to rotate an article in maximum websites, be it article directories, blogs or press releases.
