subject: What Is Search Engine Optimization: An Art Or Science? [print this page] As ridiculous and as outrageous as this question might sound, there has been no evident and obvious answer to this. The fact that the process of Search Engine optimization is an art or mere science is something that web scholars have been debating for a long time, and to peoples amusement, have still not come to a concrete conclusion. One important step that was taken towards having this question answered or finding an answer to it was asking all the service providers about the way they think of SEO. SEO India service providers were probed hard and the endeavor of extracting answers out of them was put in heavily. It all came to a screeching halt as the answers were a mix of contradiction and conviction. Some have said of SEO as something really artistic where as others have talked about SEO as a scientific process that does not force a person to think too much and just requires effective implementation at all the right places.
SEO India service providers have talked about SEO as an intricate process that can only be handled by those with a scientific hand, hence making it a part of Science in the process. Some have argued about this statement saying that never ever has SEO been a very similar process in case of two websites and it is all about creativity that puts it through in the end. The more creative the SEO process is, the better are its chances of doing extremely well on the search engines. As a matter of fact, one can realize gradually that the process of SEO is a judicious blend of both art and science in equal measures and proportions in general cases. SEO has become one of the most coveted services in the web domain and continues to pull in visitors in large numbers without squandering any chance to optimize websites.
Features such as content rearrangement, link building, design reinvigoration and efficient connectivity are all features that represent a solid mix of creative instincts and robust technological and scientific prowess. Features such as content rewriting and designing are two factors along with the third one being social bookmarking completely being on the creative side. Creativity is what drives these two factors. The personnel working on these two aspects of the optimization process ought to be very creative and without that creativity, things would go kaput. Along the same lines, link building and website linking are purely technical and scientific factors. There is no creativity in them and all one ought to know is the art of doing the right thing at the right time.
The debate can be taken forward to great extents but the fact remains that SEO Services is an amalgamation of creativity and science. When these two facets are synchronized well together, then the results also start showing up automatically. SEO is a great process to put a website through and the results validate the fact that both creative art and science are necessary to make it work well.