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subject: Style Your Business Card In A Professional Manner [print this page]


A business card is a unique marketing tool that is used for creating everlasting and deep impression on the mind of a customer. A professional card can be employed for promoting the goods and services of an organization. Designing a card that is more attractive and visually appealing is not a tedious task. A marketer can create a design so that it gives an impression of a well-established business. It should have a great visual appeal in order to create an impression of a professional company.

There are a few important elements that a designer should consider while creating a unique professional card. First factor to keep in mind is the use of fonts for a card. The typeface or the font types printed on a card should convey a professional image. Do not cram all the fonts together on a card. There are many entrepreneurs who prefer using different fonts in each and every word printed on the card. However, the use of different fonts together can give a shabby appearance to a card. Colors are also another important element that contributes in the visual appearance. Try out different combination's of shades for the designing purposes. Colors or shades have the potential to convey different meanings. For instance, red in many cultures mean brilliance or vibrancy whereas in other cultures it stands for violence or bloodshed. Therefore, while selecting any shade you can keep the preferences of the clients in mind. You can select a shade that is acceptable to all sorts of cultures, castes and creed. Create distinctive color combination for the printing on a card. For example, you can use a combination of blue and green or red and green shades as a perfect combination. However, while selecting combination you should consider that the colors selected reflect the nature of your business. Another point is to consider the alignment of images or text used on a card. The text and images should be printed inside the given area of a card. The images, typefaces, colors can also be repeated on a professional card. All these are essential elements that can create great designs on a professional card.

by: Edgar Paul




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