subject: Promoting A Web Site: A Practical Guide To Attracting Visitors [print this page] There is only one way to go about promoting a web site. Coming up with a great plan will get you to where you want to go. This is the only way you should promote your website that will have the biggest results. What you want to do is break everything down into simple little steps.
It's a well-known fact that the search engines don't make it known what their methods are for ranking is. If we take a look at what other people do we can get a good idea of what to put in our SEO plan. Everybody is different, so you have to come up with a plan that best suits you.
Are you going after a big or little niche? This is a question that you want to keep in mind when you are doing your keyword research. Once you figure out what niche you're going for, make sure that it is something you can handle. Go for the niche with the best possible traffic for the area you are most qualified for. Start out very small and work your way up. Once you have a good firm footing on what you're going to be doing, you can build your way up from there.
If you already know a lot about a certain topic, then I'd suggest putting that into some sort of a business plan and selling it online. There are many ways you can go about doing this, but going after something or selling something that you know nothing about will be very difficult.
Why are you promoting the website you are putting up? Any reason why you want to rank for that keyword? Many individual put up websites for different reasons. What are yours? Does the ad copy drive someone to buy the product you have? Write all the questions you have and implement them into your SEO plan.
Many individuals put up websites for the purpose of selling a product or service. When you do your testing you'll want to keep the end user in the back of your mind. Promoting a web site is hard work and you don't want to waste your valuable time.
Most people do split testing to see what works best for them. The split testing might take a little bit of time, but it is well worth the effort to finding out what your buyers want from you. These are very important steps that shouldn't be ignored. Keep a higher goal in mind when promoting your website, not just for the thrill of getting high rankings. Write everything down on a piece of paper and go over it with a fine tooth comb. If you keep all of these steps in mind, than promoting a web site will be nothing more than a piece of cake for you to do.
