subject: How These Proven SEO Tips Can Improve Your Web Rank [print this page] How These Proven SEO Tips Can Improve Your Web Rank
Backlink is one of the most powerful way to get your web position in SEO. The art and mechanics of search engine optimization (SEO) concerns what are called on-page and off-page SEO factors, and doing this will hopefully give you a high position within the search engines for your market keywords. Let's explore a few proven search engine optimization tips that will provide solid value in your online business.
Your anchor text for your links should always make use of one of your primary keywords, in addition to your home page, of course. The anchor text is just the clickable text you see with any link. Be sure to do deep linking with your backlinks using the relevant keyword phrase for the page. Ok, let's say... just as an example, you have a site that is optimized for "electric dogs," so when you're getting backlinks you want those links to have anchor text: electric dogs. You don't want the search engines thinking your site is about, Click Here, but that's what they'll think if you use that as your anchor text in your backlinks. Your site will suffer penalities from the search engines because there will be a discrepancy between your anchor text and your site topic. Here's the rule: always use relevant anchor text for any links to your site. The second huge tip is to create a link structure for your site that is SEO proper. You'll just be using the most optimum anchor text for your internal links that connect your pages to each other. Too many online marketers focus on external links, and they do not give this important aspect enough consideration. The value of this is the search engine alorithms will interpret your site as having authority site qualities, and that will work in your favor. Confusing site navigation does not help you at all, so your visitors will see a clearer nav structure.
Fresh content is also a factor to consider when optimizing your site. Keeping the content on your site updated tells the search engines that your information is relevant. Consistent updates flag your site as a good source of information to the search engines. As you add quality content to your site, search engines will begin to view it as an authority in your niche. Another benefit to updating your content is that you will gain repeat visitors.
If you are looking for an overnight fix, search engine optimization is not it. It takes a lot of patience to see results but eventually, it's all worth it. Don't worry about your fluctuating Page Rank and rather focus on the other factors such as creating good keyword oriented titles and adding fresh content. Work on perfecting your titles and update regularly - these two things will keep the attention of the search engines.
