subject: Benefits of Audio Streaming For Your Online Business [print this page] Benefits of Audio Streaming For Your Online Business
Streaming media is multimedia that is constantly received by and presented to an end-user while being delivered by a streaming provider. The name refers to the delivery method of the medium rather than to the medium itself. The distinction is usually applied to media that are distributed over telecommunications networks, as most other delivery systems are either inherently streaming (e.g., radio, television) or inherently non-streaming (books, audio cd).
Audio streaming as pertains to Internet broadcasting may be the future especially in urban areas where wi-fi zones are prominent. The potential for Internet radio is that it benefits existing radio stations as well as Internet audio streaming providers. If, for instance, a family is moving from one location to another, but they have an emotional connection to a regional radio station they can effectively take that station with them.
Streaming technology is a means of allowing certain media such as video, audio and other multimedia to be transmitted via the internet. Among all the music delivery technology around us, streaming internet radio has become the choice of many music consumers. 977music.com was created to embrace streaming technology because of the benefits that streaming radio offers to users.
People visiting your website would certainly be encouraged to stick around a little longer if they see some informative audio streams. Certainly they will have different reasons for having an interest in the audio stream, but the audio remains an important function in site marketing and customer convenience.
Audio streaming may have started out as solely for entertainment purposes, just like blogging started out solely as an online journal - but it's much more than that these days. Since it is very easy for consumers to tap into an audio stream you have a unique opportunity to brand your business in ways previously unavailable.
Internet radio gives the station owner the ability to accurately determine number of users that are listening to a particular show. Online radio enables the station owner to track the number of listeners accessing a channel at any point in time. Utilizing this information, the station content can be altered to increase its attractiveness to users. Traditional radio stations can never know exactly how large their audience is; the best they can do is to take polls and then extrapolate on the data.
