subject: Pull Up Banner Displays - Alternative Applications [print this page] Most businesses use banner stands and other products for exhibiting at trade shows and other such events to advertise the products and services that they supply. Banner stands are ideal for this due to their size and relative ease of use, plus their economic cost compared to other exhibition stands is second to none. The high visitor traffic at an exhibition or trade show allows the banner stand to be seen by as many people as possible, conveying the business message to these people at full effect. They are also superb for transportation and storing because of the way they are designed with these things in mind.
Although this is the main method for displaying a banner stand there are many other alternative uses and display options. Exhibitions and trade show events are not the only environments that banner stands will work in.
Retail Environments
Consider the possibilities of using a banner display as a point of sale display item for individual products and promotions. They are especially suitable for limited offers as the print can be swapped to suit a promotion, then changed when the promotion has ended or the terms have altered. It is much more budget friendly to simply change a banner graphic than replace a complete display. This is one of the main perks of using banner displays in a retail environment.
Outdoor Events
With the appropriate model of banner display, you can use it as an external, all weather stand that can be used at outside events. The perks of these banner displays are that they can be weighted with either sand or water to avoid instability in windy weather conditions. The banner graphic is also waterproof and UV resistant specifically for use outdoors. These displays are also versatile enough to be used inside.
Presentations
In meetings and conferences where new ideas need to be conveyed in the most efficient way possible, a banner display has the size and presence needed to get the message across in a strong way that is memorable. The size of a banner display allows either big graphics to be displayed in a way that will be eye-catching and effective, or smaller, text based designs that will be informing and convey a large quantity of information easily to a group of people.
Work Environments
In professional environments where it is important to enforce company branding or company messages, banner stands can be used as a background display item that can sit out of the way and be used discreetly to improve business surroundings.
If fabric banner stands are used then they can also be used as {information points where posters can be attached to the banner using velcro so they can be presented and changed at will, providing workers with the most up to date information.
There are many more ways to use banner displays than just the ones suggested in this article, it just takes some lateral thinking to find ways of using your banner displays efficiently outside of the environment of exhibitions and trade shows.
