subject: Bulk Email Broadcasting [print this page] Email broadcasting is an easy way of reaching large numbers of people through the use of bulk mails. It involves designing mails and sending them to large numbers of clients, staff or customers. Fast and reliable communication is important to keep an organization members and customers in the know. With bulk mailing you can be able to reach your entire team in one action or send your message to multiple groups of prospects at one time. You can customize your broadcast mails to go out to specific groups at specific date and time. It offers a great way of notifying customers about a special promotion, offers or goods or service in the market. Bulk mailing relies on a good email software and email solutions in order to produce attractive mails which can capture the customers attention.
Interactive Nature of Bulk Mailing
Bulk mailing enables provisions to attach links to every broadcast send to customers, to be able to monitor which links are effective and who is looking at them. It avails statistics on who is reading your emails and clicking on your links in real time. With such statistics you can be able to access the information that customers are looking for in real time. This can enable you to track the performance of your marketing tool overtime. It increases customer loyalty and establish relationships with dormant customers which may lead to referrals.
Low Cost
Email marketing through the use of bulk mailing is a fast, easy and amazingly affordable service to many business organizations. Although this marketing tool does not require set up fees, paperwork, hardware or software to buy, it can increase sales from existing and new sign ups significantly. You can send and re-send pre-defined messages stored in your message library to different customers thus reducing the cost of designing new mails.
Speed
Bulk mailing is an effective marketing tool which can reach a wide population of customers within a very short period of time, direct to a customers inbox.
There are many marketing solutions out in the market. One of them is email marketing. Email marketing is an easy, effective and highly affordable of advertisement. It enables you to get messages directly to your customers, clients or members inbox. The marketing tool requires few email software to create a professional-looking emails with no technical expertise. The tool will enable you to build a strong connection with your customers which may lead to referrals, repeat business and loyalty.
Email broadcasting offers a chance to reach a large number of clients and customers at a very short period of time and at low cost.
Email marketing gives your business a direct communication with prospects and customers. It gives a direct business to consumer or business to business communication with a two-way exchange channel. This encourages and facilitates a direct and immediate interaction with clients.
Email marketing offers a wide variety of email solutions such as letters, electronic coupon, colorful and dramatically designed HTML messages, streaming video among others up on which a marketer can use to reach his/her clients.
