subject: Search Engine Optimization: How To Get Your Website To The Top Of The List! [print this page] Your portal is up and running and now you need people to visit it and turn your efforts into success. However, marketing your portal is not all that easy as it looks at the click of the mouse; there are many tricks formulated at the back end to ensure it becomes Numero Uno. Search engine optimization involves knowing how your portal can become the top and most visited on the WWW.
It is not too tough a process, just keep in mind certain ground rules and you will soon get into the zone!
Let your content shine: You can make no concession when it comes to the content on your website. In this endeavor, your biggest enemy is plagiarism! If you wish to get a top ranking by any search engine which could potentially propel you at the top of a search list, attempt to make your content as innovative as you can.
How you use your keyword will make the difference: Your secret weapon of charm to immediately attract users to your website is the appropriate usage of keywords on your website. It can be that the usage of attractive sentences has more effect on garnering hits than only top rankings.
Keyword density: Even the keyword density is crucial to the success of a portal and should not take up more than five percent of the content of the site. This is a mistake many people make which spoils the chance of a web portal chance of making it to the top of a list.
The significance of your Meta tag: The Meta tag can play a central role in generating hits on your website. Some may not think that this is essential however it is a known fact that a lot of times, search engines do pull the Meta content from your site and display it as part of the results of a search looking for information your website could provide.
Making it click: Now, the time has arrived to get the people who are viewing the information of your website on the search results to actually click on your web address. This is where the prominence of your heading tags come into focus and further, the flow of the content of the website.
Heading tag is the star: Plenty people commit the blunder of stuffing in more information than is necessary into the heading tag based on the notion that doing such a thing will result in an excellent ranking. What should be done is to ration the heading tags by placing a maximum of two on one page. They should talk about the essential information about the site. Your search engine optimization attempt and your business would greatly benefit if you if you conduct an in depth study about this.