subject: Finding Custom Reporting And Information On The Go [print this page] In the world of online business, having access to custom information concerning your websites and online initiatives is essential. Without access to very specific information concerning website performance and other vital elements, it can be impossible to track your success, develop new initiatives and more. Google Analytics offers some of the best information out there about website performance. However, gaining access to this information, in a format that you can use, while on the go can be more than problematic.
What should such a platform offer you? There are a number of different solutions out there, all promising to meet your needs. What separates a good option from something that you should leave alone? How do you avoid the pitfalls of poorly designed applications? First, you should be provided with a number of predesigned reports with results fields capable of displaying 200 lines at a time. This ensures that you have access to the custom information and reporting that you need. Report categories should include quite a few options, as well. For instance, visitor trending is a vital area of information, as is traffic source, content, goals and ecommerce.
In addition, the right application will provide you with a quick access screen that offers an overview of each subcategory and report within the framework of the application. Graphing of data based on the reports in question should also be a prerequisite, as this provides you with a visual means of digesting that information and is much faster than attempting to disseminate raw data only.
Another vital concern for today's online businesses is access to multiple Google accounts from a single application. As more and more people diversify their efforts on the Internet, it becomes more important to have access to all of your Google Analytics from a single application, even if you have several different accounts. This ensures that you can access information about all of your accounts from a single app, even while on the go. Finally, any application that you choose should be affordable. Low pricing with high quality performance and access to custom information about your online efforts can provide amazing enhancements to your online efforts.
