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subject: Getting To Know The Potentials Of Facebook As A Social Media Marketing Tool [print this page]


Did you ever consider the idea of social networking sites as means to not just connect with several people but also help expand your business and generate site traffic? The benefits of social media are something that people cannot take for granted. Facebook is a form of social networking site that allows you to reconnect and search for people you know.

Facebook is considered as the most popular of all social media sites. People prefer it over other sites because of its mature platform. Facebook is also designed to be very dynamic and infectious in nature.

Presently, there are about 355,000,000 Facebook users who, on the average, spend about 19 minutes a day to log on to their Facebook account and connect with friends. Other sites only get an average of up to a minute of site visitation daily. To date, Facebook houses about 3.5 Billion photos. Basically, people log on to live and explore various virtual realms that they can access through their Facebook accounts.

Facebook also allows its users a longer shelf life of messages. Through this, your friends can see your files even from 5 years ago and they get in depth information about you. When Facebook started operating social networking has never been the same again.

Pictures started piling up in each account, blogs and videos started popping out and became very rampant. Announcement of events and advertising has also found its convenient way to exploit this fast-growing on-line network.

If you post a photo on your page, then tag another friend of yours, the photo also appears on your friends' page. Same goes for the comments. Now that's how it can spread if you want to. This is why Facebook has its edge over the other social networks.

There are points to follow in making a Facebook page. First, you need to make sure that your page will look interesting. You should not just fill it up with tons of textual information. Be sure to always upload and update photos and videos flare up your page. Avoid restricting access to your profile information.

Having a Facebook Ad allows you to target specific people with the interests you think suit your ad. Make sure to have a very catching headline and a great photo for your ad. Remember not to ignore these steps in Facebook, because aside from getting to know more people, you may get potential customers and increase site traffic.

by: Matthew Loop.




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