subject: Getting Leads Using Video [print this page] Getting Leads Using Video Getting Leads Using Video
Videos actually deliver more of a personal message than just text. Yes, over time you like what someone writes about, however it is also important to mix up your medium to keep people engaged with you.
When you are ready to use Videos in your marketing or to get leads as the topic suggests, here are some things you need to think about. These questions will help you create the right message that you want to deliver. Don't forget your audience is important, you've heard of the right message, with the right vehicle and right time. Ask your self these questions before launching your campaign.
What is your purpose:
We've established that it is a great marketing tool, you also need to define your goal of why you want to use video's.
What's your content and message going to be about?
Defining your goals:
How are you going to drive visitors to your site, or drive your readers into action? What do you want them to do? What are your messages supposed to do?
Content:
The message you want to deliver is it a story, testimonial, real-life examples
Campaign Performance:
What do you or are you expecting from doing a video campaign? Do you have a Return On Investment in mind?
What kinds of ways can you use Video?
Follow-up's
Testimonials
Thank You's
Subscriptions
Promoting an event or cause
Drip marketing
Welcome messages
Vlogging
Newsletters
What other ideas can you come up with?
I have used videos for "How to make pies," Welcome messages, recommendations, Thanks for following me, sharing content in my newsletters - promote events and my causes.
Your secret weapon to jump ahead of what everyone else is doing on-line by using videos. Take a look at what Talk Fusion is now offering.
