subject: Niche Keywords - 4 Simple Tips To Avoid Failure And Ensure Success [print this page] Niche Keywords - 4 Simple Tips To Avoid Failure And Ensure Success
The most experienced online marketing entrepreneurs know that one of the most critical aspects of realizing solid rankings in search engines is the choice of the proper niche keywords. If you also wish to generate mass interest online in your website or blog you should also choose the most pertinent and popular words for your content.
Finding and identifying the best words is not as difficult as you might think, because there is a wide range of tools and concepts you can use.
Here is a short guide:
1. Google Adwords for instance is one of the most powerful tools you can use, since it provides a list of phrases and words that you need to consider. The AdWords tool shows you the search volume in a user friendly and totally understandable graph that also shows the competition for each one of the words you are using. The great thing about this tool is that it is totally free.
2. Depending on your target market, niche keywords should have a fair amount of monthly searches; if you are wondering what amount of traffic is good, you should consider 8-12,000 search results per month considering the competition for the keyword isn't too difficult.
3. If you wish to determine the niche phrases or words that are important, you should consider the ones that rank high in Google. Page rank varies from 0 to 10; the websites ranked 10 are considered the most powerful and the most relevant when it comes to Google. Therefore, if you choose some keywords that have websites in the top10 of the search engine results and a high page rank, then you should reconsider, because it might be hard to penetrate this niche.
4. On the other hand if your desirable words have websites with low page rank, you should target these keywords, since it is a more penetrable niche. You will still need time to achieve a first page ranking, but once you do so, you will find that you will stay there without any additional efforts. The right content and words are the cornerstone of every successful and popular website.
So, in closing, it is imperative you do keyword research for any niche you are considering entering into. Ideally you want to target high search traffic and low competition keywords to give you the easiest path to first page rankings.
Save your time and effort by targeting the best, low competition, keywords. To assess the competition of your keywords use a keyword competition tool. This will ensure that you don't spend a lot of your time and effort on a keyword with high competition that you will never attain first page search engine rankings for.
