subject: Squeeze Page Templates - Guiding Principles to Help You Get More Leads [print this page] Squeeze Page Templates - Guiding Principles to Help You Get More Leads
A recent study of Internet surfers found that people usually don't spend more than 10 seconds on a new site if they don't like it or if it doesn't appeal to them. Being an average, you still get the general idea of time it takes to move on and get bored. Did you know that the same applies for in real life? Your subconscious makes split second decisions whether or not you like the person you just met.
The squeeze pages template is the first thing that people notice. So you'll need to make sure it's in tip-top shape so that you break past the initial 9 seconds when someone decides to stay or not.
You want to gather as much emails as you can and your squeeze page design can help with that. You need to be aware of the design elements, where they are located, and how long your squeeze page is.
The real estate of your squeeze pages needs to be used so that you are placing things where the eye meets. Keep elements that you want the user to take action on immediately above the fold.
A short squeeze page ends at the fold of the page.
If you don't know what a fold is, imagine it to be like a newspaper and that you have to open the flap to see the rest of the front page. The same thing with a website, you have to scroll down.
Short squeeze pages templates generally stay within the fold so that you don't have to scroll down. Most people use short squeeze page templates but some have long squeeze page templates.
Long squeeze pages go past the fold. Having the action item, where you tell the user to enter in their email or signup, needs to be above the fold.
Regardless whether or not you are having a short or long squeeze page template to use, all the specifics below will still help you get better conversions.
These amazing conversion tricks will get you in the top spot of having all the highly targeted leads.
With a clean, professional look to your squeeze page, you'll do wonders at getting more conversions. Be conscious of too much clutter. Again, the design should be simple and clean cut, meaning don't put any unnecessary information.
It's important that the call to action lets the person visiting the page know what it's all about.
A CTA, or call to action is what you want the visitor to ultimately do when they come to your squeeze pages.
For your CTA on your squeeze page, the action item is to have them put in their emai.
Remember how we talked about earlier with the 9 second window for a new visitor to visit your page. With that 9 second window, all you have is that tiny little window to make a first impression.
Have your heading in your squeeze page tell the visitor clearly and directly what they get.
You have to be direct with things like this because you have a very limited time to make a first impression. In the heading, tell the visitor the benefits and use the sub headline below it to support what you are stating.
Contrasting colors help the headline "pop" more so be sure to do that in your squeeze page. Be smart when you use colors in your squeeze pages template and not to over use different colors.
List out your benefits in bullet style form so that you can make it clear and concise.
The easiest way for people to scan your squeeze page is to put some padding or white space around the text. It is easier for visitors to scan instead of reading your page and they'll do so in less than 10 seconds.
In order of your more beneficial, put the strongest argument in the first bullet and the not so strongest in the last one. Squeeze page videos are helpful to get the interest of your visitor. With these benefits that you list on your squeeze page, you'll help with your conversion rates.
It is important that you don't tout your product on your squeeze page, you want to get leads and not yet sell your product.
The action item that you want your visitor to do is give you their email address.
Asking for too much personal information will scare your visitors. You only required field you need is the email address and everything else is optional.
Brian Bradford is a successful Internet marketer with most of his focus in squeeze pages and building lists. Read more about Squeeze Page Templates in this article
