subject: How To Write A Newsletter For Network Marketers On Your List [print this page] It is easier to build a list if you have something to offer people like a newsletter.I know you have heard others say "The money is in the list" if you have been trying to figure out how to work your home based business online. Did you ever ask yourself, "What is a list and how do I get one started?" The list is your list of leads or prospects you have generated online. EVERY leading online marketer has one and uses a simple 3 step process to make money online.
1. Build a list.
2. Build a relationship with those on the list.
3. Make money from those on the list by giving them ideas, tools, and services that help with business building efforts.
You use ad campaigns to build your list and you give them valuable information and resources to build a relationship with your list. After you have built up trust with those on the list by giving them solutions for their problems you monetize the list.
You do this by promoting products to those on the list. If you have built your list correctly and created trust and a relationship that causes them to like you, they will buy from you for a long time. You can promote other peoples products and collect an affiliate commission but the real money is in your own product.
Offering a newsletter for those who opt-in on your list is a great way to grow your list faster. The type of valuable information you give in the newsletter will help you to target the right people for your list. The newsletter can be just a series of short emails.
Your messages will work better if they are in the form of stories. Stories can help others relate and can add emotion which will make them more memorable. Facts and figures are less memorable but if you combine them with stories then people will make decisions based on the emotions of the stories and the facts and figures will be backed by logic.
You will need 4 things if you are to do this though.
1. An autoresponder service for keeping your list and the delivery of your newsletter and promotions.
2. A newsletter that offers information that is truly valuable and beneficial to the reader.
3. A website where you can put a form for prospects to request your newsletter.
4. 1 or more advertising campaigns to promote your website.
The real key is to provide information that really helps people and doesn't pitch your opportunity directly at them. You should spend whatever time it takes to put together information that over-delivers so you can really "wow" them because the alternative is bad info that will repel them instead of attracting them.
You don't even have to be an expert because you can find one and do an interview and then write it down. Just make sure to give the credit to whatever source you use and include all the best information.
Each message of your newsletter can be signed with your name, contact information, and your website and since you are not pitching your opportunity at them and giving them great information they will be glad to get your messages. Then you will be set up for a big payday if you ever want to promote a product with a large commission.
You can go to your sponsor and even above and find out who is the top recruiter, off to a fast start, your favorite guru, specializes in lead generation, the top trainer etc... You get the idea. Do several interviews and put them in your newsletter along with methods you are using that work. Come up with 10 or 12 email letters and send them out weekly.
If those on your list see your emails as helping solutions without being promotions they will be waiting for them each week and they will like and trust you. People do business with those they like and trust. If you are steadily helping them they will regard you as a leader and people want to join leaders in whatever they are doing.
After you have done this you can take your emails and wrap them together to make an eBook and sell that as your own product and keep all the revenue instead of just a commission. If you have built your relationship correctly you will be able to monetize your list for years to come.