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subject: How to Hire Video Production Services in Miami? [print this page]


How to Hire Video Production Services in Miami?

A good video requires a well-planned video production as well as a good production crew. There are lots of video production services available in Miami, South Florida and you can actually find one at a reasonable cost. However, if you are new in the business and have absolutely no knowledge and experience in video making, you'll probably end up getting the services of a second-rate overpriced production crew. Here is a list of what should be the ideal things to do to get the most out of your money:

First things first, what kind of video do you plan to do? If you are a small company starting out, you may want to create a video presentation for your clients to showcase your products and services. Some companies use this as a more expressive and artistic way as oppose to the stiff feel of PowerPoint presentations. They also use this for small product launches and advertising in a limited target market area. Video presentations are also perfect for employee orientations and seminars.

Before you call the first video production services in the yellow pages, create a game plan first. What will the video be about? Are there actors required? Will you need scripts and on location shoots? How much are you willing to spend? When do you need the project done? These questions should be answered first before you go about in hiring a video production company.

Remember that as much as you need them, the video production company also needs you. Treat the hiring process like you would when hiring an employee. Ask for the company's reel or their client list. Starting from the most recent, call them to verify if the company worked for them before. Ask them how the company fared in terms of professionalism, technical equipment, strict adherence to the budget and schedule, flexibility, initiative and work ethics of the manager as well as the crew. Also, note that a company that has fun people is likely to be more creative than one who takes themselves too seriously. You should find the video production services that will not only fulfill the above requirements but is also willing to go beyond their duties to deliver a great product.

You don't necessarily have to choose the services of the one who bid the lowest price. You have to consider the equipment that will go with the package they are offering. Is the format in DVD or VCD? Is it compatible with most video players and web browsers? Do they offer edit suites? Think ahead. You might also need to upload the video online in the future for easy access.

You also have to consider if the packages offer video editing, casting and script writing. Of course, you are obligated to put your input into the project but professional people working on it make a lot of difference to the finished product. If they provide a script writer as well as storyboard artist, work with them and explain fully what you want on the video. If you are satisfied with the script, you can give the go-signal for the start of video production.

You don't need to be there all the time, but being involved in the whole process is advised. You can even have a say in casting the actors who will be in your video. You may even suggest that they use your employees for authenticity. Have them sign a video release form to make sure there will be no legal impediment if things go sour later.

Know the producer, director and cameraman well. Research their filmography. How long have they been in the business? What are their work ethics? Knowing this will directly translate to the success of your video. Make sure they are updated in their field and are known in the circle to be creative individuals.

Always tie up loose ends. Make sure that you are always updated and create a time table for the video production services to make sure everything is on time and within budget. Supervise the process, from mixing, to editing to the final production reel. Be sure to give your insights and

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