subject: Promoting Your Mobile Bartending Business On Facebook [print this page] Facebook has over 400 million members wordwide, it just surpassed Google in traffic, and the average Facebook user is logging in at least twice a day. The quest remains, are you on it?
You are most likely already using Facebook to connect with family and friends, but it is also a great way to promote your business, get some SEO (search engine optimization) and drive some traffic to your site.
Facebook has the power to connect hundreds of thousands of people together all across the World (or even two cities away!) Which means, creating a promotion for your bartender business is as easy as reading numbers. There are a lot of power strategies and tactics you can implement, but be wary: know the Facebook guidelines and DON'T be spammy!!
On Facebook, there needs to be a balance between social and business. The strategy here is to incorporate your title, company name and website address into your profile so that people can learn more about you and your business.
Add Mobile Bartender, or OWNER of Acme Bartending Service in your employment status and use mobile bartending as part of your interests/hobbies, etc
Your website address should also link to the homepage of your bartending business.
It is also a good idea to create an album of pictures of you bartending and working past events. I would even go as far as to put a picture of you behind the bar as your main profile picture!
The BEST tip I can give is to create a Fan Page for your Bartending Business. Set it up with some pictures, a description and write a few posts, comments etc. Then go and invite all of your friends to become a fan. This way, every one of your friends knows you are currently bartending private parties and they will quickly become your referral sources! What the risk of creating a Fan Page? Nothing!! It's totally free to set-up. Just go to your facebook homepage and navigate to "Ads and Pages" on the sidebar and there you go! Start filling out the Fan Page form.
Be sure to be more descriptive on what you will put on your fan page on facebook. People will become your fan once they know it's worth it! You must also show some attention to your page's posts and create some discussions to make it live to the public and to your fan. There would no fan wanting to join you if they don't have things to see on your fan page. Just put discussion related to your bartending business and make it worth it!
Spend some time playing around with Facebook and incorporating your business into your profile as much as possible-not to spam or sell your services, but to show that being a mobile bartender business owner is part of what defines YOU-then your friends who send you referrals and you can see some real business start to come in!
