subject: Guide On How To Re-design Your Home Based Internet Business Website [print this page] Having your own business website can truly help you in achieving success. A website is an effective tool to let consumers know about your business and your products or services. You will just have to think of ways to lead more people to your site and turn those visits into conversion.
If you're still planning on creating a website for your business, what can you do to make it productive? If you already have a website, does it attract a large number of visitors? What is the conversion rate of your website? Do you think there are improvements that you can do with your site? Here are some tips on redesigning your site with no cost.
Make your website attractive using photos.
One of the most cost effective ways of adding attraction to your website is the use of great photos. Do not use blurry images. Choose only quality photos that depict true colors. However, make sure that your photos are not too large as too slow down the loading of your pages.
Ensure ease of navigation of your website.
Having to go through a lot of processes can be annoying for a user. For instance, if you want to urge people to sign up for your newsletter, avoid making them go through a lot of pages and filling up information just to subscribe. An e-mail field with a "submit button" should be enough to make an easy subscription. The same is true for taking online orders from your customers. See to it that your customer does not have to open a lot of pages just to make an online order.
In addition, don't give your visitors a hard time working their way through your site. Put a bookmarking icon where a visitor simply has to click if he wants to bookmark your site. You should always place your bookmarking icon at the bottom or on top of each of your articles where readers can easily see it.
If your website sells products, it would be great to have rollover or floating boxes, where people can simple point their mouse over to an item, to learn more details about the product. This way, the user doesn't to open a whole new window, or switch web pages to view the product details.
A search box is also a wonderful tool that helps a user find what he's looking for without difficulty. Just by typing a keyword, the user can view a corresponding list of results of products or services found in your site. Thus, the user doesn't have to go through every categories and sub-categories to find what he needs. Of course, arranging your content in different categories and in alphabetical order also contributes to your website's organization.
Provide a link that a user can just click on if he wants to send an inquiry, a complaint, or a suggestion via e-mail. Place the link where the user can easily see it. Finally, check all the links in your websites and make sure that they are properly working. It is very annoying for a user to click on a link that captures his interest, only to find that the page does not exist.
Regularly update your pages.
Updating a website is very important especially for business sites. It would also be great if people can get to see something new in your site each time they visit. To do this, try to feature a different product each month. Always make sure that you are providing your readers fresh and new articles about topics related to your business. Offering a bonus, a freebie or a discount once in a while would be great. Polls and contests also enliven a website and encourage visitors to your site to interact and give a share. All these can be used to give your website something new to offer each time.
