subject: Clever Logo Designs- Creativity With A Meaning [print this page] Almost anyone can create a logo designAlmost anyone can create a logo design. But not everyone can craft a successful logo design. Logo design is an integral part of the branding process of any corporate entity. It symbolizes the true picture of the company and its mission. Corporate logo designs should always be made keeping the purpose in mind. Creating a logo design without an apt meaning is a futile exercise.
The job of a log designer is to employ his creative skills to bend and mend the logo design in such a way that the core essence of the company is visible. To cleverly fit a meaning within a logo requires utmost ingenuity and creativity. The FedEx corporate logo is a brilliant example of dexterity and imagination of logo designers. The FedEx corporate logo design has an arrow designed between the letters E and X.
Following is a compilation of 24 inspiring logo designs that have been cleverly devised with a meaning concealed within them.
1. Treacy Shoes:
Using negative space to incorporate a shoe within T and S
2. Toms pet Lounge
A couch bent in the shape of a cat and dog joined together to represent Pet lounge
3. Pendulum
Witty application of negative space to depict a pendulum within the nip of a fountain pen
4. Brandclay:
Two hands are placed in a way to make a b symbolizing brandclay
5. Eighty Three Studios
Bright use of color to include 3 within the 8 to make it 83
6. The Well
The letter T has been cleverly manipulated to represent a tap
7. Love Clip:
A heart bent in a paper clip shape to represent Love Clip
8. United Digging
Smartly bent U in the shape of a shovel
9. Killed
Intelligent use of drop-dead I to portray Killed
10. Boot:
Smartly manipulated Boot image to write BOOT
11. Newcastle Food & Wine festival:
Negative space shows three bottle of wine under the fork
12. Foot:
Using a footprint to depict two Os in FOOT
13. Washington state university:
The W, S and U of the Washington State University are smartly bent in the shape of a Cougar
14. Embassy Landlines:
Negative space between E and L make a telephone receiver representing Landline services
15. Zoorganic
Clever use of negative space shows a wolf and a horse under the wings of the eagle.
16. Paint The City
A house pictured within the paint box using negative space
17. I Hate You
Amazingly the heart is twisted to spell out Hate
18. Mother
A child depicted inside the O of MOTHER portraying fetus of a mother
19. Spartan
The head of a Spartan has been cleverly made to depict a golfer in full swing
20. Pink Flamingo Farm
Using negative spacing a horse in made from a flamingo
21. Noon
Creative Studio in the making. Two eyes representing two Os in Noon
22. Anthony Lane
Clever utilization of negative spacing to make an L within the A
23. EA:
Exploiting the negative spacing to create an a out of E
24. Equestrian Clothing:
In this logo, two horses are creating attire to illustrate Equestrian Clothing