subject: How Responsive Is Your Email List [print this page] How responsive is your email list? Is it responsive enough to justify the time it will take to set up the emails? If not, then take into account that this is an problem that is directly linked to your relationship youre constructing with it. What do your emails consist of? If theyre full of functional knowledge, that entices your readers, fine, but if theyre overly selling, youve no chance.
Consider that your followers have signed with you as they want top quality articles, and you told them you could furnish it - if not why would they be with you? Also, you are getting judged on your quality. You can see that if you start to present bad quality content, and hashed information thats full of poor spelling it will be a predestined end result that your services are the same.
You need to supply your email list building with the style of information thats straightforward to fully grasp, refreshing, and that readers can instantly use and thats just before them even looking at your product! When they can act with success - on what you reveal to them in your emails, then theyll start to warm up to you and will feel more motivated to come to you when you start presenting them low-end ticket systems.
Is email list building easier said than done?
No, but you must take an intelligent approach
1. As youre an specialist in your market, theres no good reason why you cant create sound content about it in your emails.
2. Write in an effortless style. Your writing really should be in the framework that will enable them to read it in a peaceful manner over a cup of tea with you. Your grammar should be free flowing and at all costs, jargon-free and non-technical.
3. Don't push your product or opportunity at every corner. Cleverly set a link to your web-site in say 20% of your emails. Dont push your systems in their faces every day. That is not the way to a list, your email needs to be a good thing for them to read. Think about your inbox for a minute, and what comes to you? Do you enjoy reading them, or feel like unsubscibing?
4. Yes, your email open rate depends on the nature of the niche and the subscribers frame of mind too - but send the appropriate amount of emails. At the very beginning of building your relationship, when everythings fresh, send up to 5 emails a week maybe. Then as you get to know one another, slow down a little, as theyll come to know you. If you have emails that give heaps of sound information though, then dont feel shy about sending it to them. Sending out sales letter every day will leave you without having any subscribers at all, so just be considerate, and all should be fine.
5. Put your self in the mind of the readers, and ask if youd be happy to get that email. How does it make you feel - excited, or like deleting it?
6. Above all, treat your readers as you would want to be treated yourself with value. Because that way, building your email list works.