subject: Which Trend to Follow When Designing a Website [print this page] Which Trend to Follow When Designing a Website
Many trends are there to follow these days but if we are in debate to follow which of them then the word of advice is to follow the trend that brings most ROI or Return on Profit. First, you will have to analyze the traffic pattern, consumer behavior, the efficacy of your business strategy and then consider engineering the components of your web design and development.
Do not take it as a once-off site plan but marketing strategies fall into the category of ongoing processes. Trendsetters in the field of internet marketing are emphasizing upon optimization of your websites for both search engines and your targeted internet audience. One of the primary and significant of all factors is quality and it counts a lot if you are aiming for high rankings at Google.
A simple philosophy behind every successful man is to supply on demand and only the best. If you are looking for success of your website then always be willing to go extra miles and try to determine the needs of your targeted clients. Go for a personal touch and believe in the high quality.
Determine and identify your own goals before you plan for anything. In order to achieve your goals at internet marketing than create a website design keeping these facts in mind that you want huge number of audience, generate leads and achieve success. This will help you to move into the right direction always and assist in taking smart decisions.
Your website is that first impression you will create on your client so keep the structure of your web pages simple, readable, flexible and dynamic. URL structure, layout and web design should be user-friendly and easy to manage. Grab the attention of your targeted audience by arranging content in a convenient and logical manner.
Avoid clutter and irrelevant content for keeping your client intact and engaged with your website. Do not place any such links that may encourage the user to distract and leave website. It is one of the latest trends to keep the website unobtrusive and strictly relevant to your keyword/keywords.
Follow trends of latest colors and choose the appropriate colors for your website. Color scheme of your website counts a lot as it is an integral component of web design. Colors linked with expression and emotions effect users so plan wisely. Do not use bright flashy colors, text, headings and banners. They are no more in fashion and outdated. Keep font large and easy to read and make sure your colors and fonts do not clash, override or diffuse each other.
Keep the relevant matter or content visible and easier for the website visitor to read. Add audio or video files, along with the graphics but make sure that your website is easy to download at any operating system. Content of the website should be informative and providing solutions to your clients. If you have, opt-in forms at your website then keep them short with fewer fields. People are usually not interested in filling long forms.