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subject: WordPress Smackdown - Dot Com Versus Dot Org [print this page]


WordPress Smackdown - Dot Com Versus Dot Org

If you've been looking into Internet or affiliate marketing for some time now, you've no doubt heard of WordPress. You may wonder what its advantages are as opposed to Blogger or Typepad, a couple of the other more popular blogging platforms available.

First, let me explain something that is confusing to many: There is a difference between WordPress.org and WordPress.com. Many aren't aware that they are not the same thing, but it's very important to understand the difference or you could find yourself in a pickle.

WordPress.com: A totally free blogging platform where your site's name would be something like sitename.WordPress.com. You don't have to buy hosting or a domain name, so there's no expense at all in creating your own blog. But don't get too excited; there are some drawbacks; we'll get to those in a minute.

WordPress.org: This is the same basic software, and it itself is still free, but you have to install it on your own purchased hosting package and buy your own domain name, which would be something like sitename.com.

At first glance, you might be thinking LET'S GO FREE! ALL THE WAY! But there are some real reasons why that's not the best way to go for an affiliate marketer.

The first and most obvious problem with WordPress.com is that they don't allow you to put advertising on your blog. But isn't that the whole point of affiliate marketing? Yeah, it is.

So right off the bat, you can see that WordPress.com is not for you if that's your goal. It's great for personal blogs, not so much for commercial purposes.

And just to mention the other problems briefly: A domain name like sitename.WordPress.com is a little cumbersome and not very professional.

Second, since you're not buying the hosting or domain, you have no control, ultimately, over what happens to your site. If WordPress.com decided that you were violating their Terms of Service, they could pull your site offline at a moment's notice and there would be no way for you to retrieve all the hard work you put into it.

That, in fact, is one of the biggest problems with other free blogging sites, such as Blogger or MovableType, as well. You can lose your work without warning. Blogger, for instance, does allow you to place advertising, but again, I don't recommend that anyone serious about their online business run it on a free platform. It's simply too risky.

Self-hosted WordPress.org is the best choice for many, and it's what I recommend to newbies because it's relatively easy to learn, very powerful, and extremely popular, which means there are lots of themes, plugins, and support out there to use.

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