subject: RSS Subscriber Marketing Tactics You Should Know [print this page] RSS Subscriber Marketing Tactics You Should Know
If you want more subscribers and a larger list, then you need to focus on RSS, which means Really Simple Syndication. If you want more RSS subscribers, follow these top tips the pros use.
When it comes to getting more RSS subscribers, putting out great content trumps all other methods. This may seem like a no-brainer, but it works beautifully. This is so important because nobody is going to want to subscribe to your RSS if you don't produce something they want or need. If you hope for your visitors to continuously return, makes sure you produce content that keeps them coming back for more. When we discuss content, we mean content that is innovative, quick to the point and engaging for the people experiencing it. If you are careful about what niches you choose, you should be able to do this easily. When you always produce content that is of value, people will flock to your RSS feed because they will want to know when you update your information. Once you have subscribers, you will need to appease them if you hope for your stick rate to be high. If your content is always of the best quality, this will never be an issue. You can follow a proven method to gain exposure, and that is to do guest writing on related blogs. When you think about it, you'll see that you can get your name and site in front of more people in your niche market. So what happens with guest blogging is the deal conists of a trade between receiving quality content in exchange for a link plus new visitors to your site. This gives you an opportunity to drive traffic to your blog and get more RSS feed subscribers. A different and creative strategy is to put together a nice free package of great information that people can receive for subscribing to either your RSS feed or email list. Consider, too, that the people clicking through will be pre-sold on your content because obviously they read it and liked it. Alternatively, you can also ask other bloggers to write a guest post on your blog. You'll be able to generate more traffic from the new content, and you'll also have more content on your site that you can market. When you do this, your guest blogger will also place a link to your site with a short bit of content from the article contributed.
If you're fortunate to have blog commenters, then figure out a way to announce your RSS feed and just ask them to sub to it. It's as simple as that and this one tactic can actually boost your RSS subscribers. Besides, they take the time to leave a comment on your blog, and if it isn't spam, then they are the ones most likely to want to subscribe. When you contact them, just present it directly and professionally. That is one approach to interacting with people who visit your blog. But of course avoid being too direct about it so it comes across a little too harshly. People will be more open to your request if you are nice, respectful, and polite.
Hopefully you're not looking at this as just another drain on your time because we're talking about helping your business.
You can successfully gain more RSS subscriptions if you take some cues from email list building. You just need to follow a few basic rules and offer value.
