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How to grab business opportunities?
How to grab business opportunities?

Business wizards

Your business can't go according to plan if you have no plan.

What do you want to achieve this year? More new customers per week? Higher

average order amounts? Better customer service ratings? No matter what it is

you are shooting for, goal setting is one of the most important things that you

will do in the New Year. I've got a few tips to help you get there.

1. Keep it Challenging but Realistic.

Any goal that you set for your company should be challenging but don't over

do it. For example, if you had an average order amount of $700 last year, you

wouldn't want to set your goal for this year at $3000 per order. Unless you

make drastic changes in how your company runs or what you are selling, that

goal is just not realistic. You know best what you may be able to achieve in

your particular industry, so be honest with yourself and set your goals

accordingly.You need to be very alert regarding all the business oppotunities

coming in your way.

2. Write All Your Goals Down.

You may say to yourself on January 1, "I want to get 20 more new customers

per week this year." A few months later you will be saying "Did I say I wanted

20 or 30?" Or more realistically, you have forgotten that you even made that

goal. If you have all of your goals written down you will be able to not only go

back and check them, you will also be able to go down the list every few

months and check to see how many of them you have completed.

3. Assess Your Current Situation.

To set goals you have to know where you are at right now. In 2003 I wanted to

assess our customer service rating so we sent out a survey to all of our

customers on which they could rate us in each department of our operation.

That helped us establish our base. Now we send the survey to every customer

after every order. This way we can keep track of how we are doing and if there

is ever a hiccup we can fix it quickly. Don't assume anything. Always assess

the current situation before setting a new goal.

The growth of your business is based on three factors; quality products, great

customer service and the proper amount of marketing. If you know you have

the first two taken care and you still aren't experiencing healthy growth then

you need to take a serious look at your marketing budget.

So sharpen your pencils, start calculating and decide how rapidly you want

your business to grow.

Please take a moment this week to sit down and decide on your goals for the

New Year. Even if it is past the New Year and even well into the year, set your goals for the rest of the year.

Everything is easier when you are working towards a goal. My goal is your

success and I assume that is your goal as well.

Business opportunities

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