Board logo

subject: How To Use Do Follow And Non Follow Links - Build Your SEO Strategy [print this page]


How To Use Do Follow And Non Follow Links - Build Your SEO Strategy

The first time I experienced the hammer of Google was two

months ago. I was struggling to index one of my video sites.

My problem is that the more quality links I put to my site,

the more I went down in the Google rankings.

I am a website builder not a SEO expert. All my knowledge

about SEO comes from eBooks' and tips from experts. Several

of them always told me that "No Follow Links" didn't had any

effect in the Google algorithm. I was always concentrated in

getting Do Follow Links, as part of my SEO strategy.

To my bad luck, I was so wrong!

First let's define what is a non follow link. It's basically

an HTML attribute that tells the search engines that this

Particular link shouldn't influence the site's rankings or

help with indexing.

During my ranking battle with Google, I read a very exciting

E Book from Josip Barbaric. He was the light in my path. His

approach on No Follow Link was very different. To him No

follow Links were essential for a good Google ranking. The

logic is very easy to understand.

The Google algorithm takes links as a vote of trust from the

users. If the quality of the links is good, Google increase

his trust in your site. But you must be very careful in how

you get those links. Thinking with a conventional SEO

perspective your goals are links, links and more links, but

Google don't only measure the number of links. They also

measure how you establish those links.

When a website doesn't uses SEO techniques but has a good

Google ranking, the quality of the content is the key.

Visitors find this content relevant to their search and from

time to time they link or trust in the website making a

recommendation or review via social bookmarking, social

media, web 2.0, etc. Almost all this social sites uses non

follow links and the visitors establish the links in a

natural and organic way.

Blog owners could use the site content because is good and

webmasters establish links to the site because of its

quality. The visitors of the website don't see if they are

bringing a non follow or a do follow link. They only

recommend the site using their preferred method. If you

think with this kind of logic then you can understand the

Google algorithm

You must establish a good number of do follow links to your

site, but you have to consider to establish non follow links

too and this link placement most be organic. Never get 150

links(do follow or non follow) in one week and then nothing

for the other week. Is not organic or natural. Google is

going to punish you.

In my experience the best way to establish non follow links

is using social media and bookmarking sites. I personally

recommend social marker since you can establish a nice

number of links in minutes. Almost all the sites that are

listed in social marker (approximately 60%) have the non

follow attribute. After my video site got several non follow

links my Google rankings were better. I conclude that you

most consider the placement of non follow links in your SEO

strategy as an essential part of your success.

SEO Made Simple: Strategies For Dominating The World's Largest Search Engine




welcome to loan (http://www.yloan.com/) Powered by Discuz! 5.5.0