loan

subject: How To Brand Your Business With Your Twitter Background [print this page]

How To Brand Your Business With Your Twitter Background

Once you've signed up for a Twitter account, Twitter gives

you a few generic backgrounds to use on your Twitter profile

page. Unfortunately, using the default Twitter background is

the best way to "bore" your followers to death. Not to

mention that you're letting an opportunity to brand your

small business slip through your fingertips. If you want to

stand apart from your competition (as any small business

owner does), then you'll undoubtedly want to create a unique

and customized Twitter background. One of the wonderful parts

of Twitter is that you're able to upload your very own

customized background. Obviously, there are many benefits

for creating, customizing and personalizing a Twitter

background for your Twitter account. The best part is that

it doesn't need to be expensive or technically challenging.

However, before we explore how to create your Twitter

background, let's look at why your business would benefit

from a customized background.

1. Business Branding. Creating a Twitter background that

showcases your small business colors, logo and business

personality, helps grow and extend your brand.

2. Creativity and Personal Expression. You have the ability

to capture the attention of your prospective clients and

customers as soon as they land on your Twitter profile page.

Through the use of interesting design, creative graphics and

a bit of imagination, you can make a strong statement

through your Twitter background.

3. Additional Business Information.

You have the option to add additional information about your

small business through the use of a customized background.

This is incredibly important since you are only given a 160

character bio. You can choose to add logos, marketing

messages, marketing taglines, additional URLs and links to

your other social media sites. It doesn't matter if you are

a Photoshop expert or technically challenged, here are three

ways to fully customize your Twitter background:

1) Do-It-Yourself

If you are handy using a design program like Photoshop, you

can design your own Twitter background. The most important

design element to keep in mind is that your image should be

approximately 1600 pixels wide by 1200 pixels tall. This

will allow all browsers and screen resolutions to easily

view your Twitter background. In addition, if you are adding

a left-hand column in your Twitter background, you'll want to

ensure that the design is smaller than 225 pixels. This way

your column won't interfere with your center Twitter

content.

2) Upload a Free Theme

There are dozens of services that allow you to upload free,

semi-customizable themes for your Twitter background. It's a

fairly straight-forward process and you can find free themes

by searching for "free Twitter themes" on Google.

3) Order a Customized Theme

If you would like a fully, customizable theme you can have

one designed, for a fee. To find a service that will

complete this work for you, simply search "customized

Twitter themes" on Google.

So, if you are going to use Twitter as a marketing tool for

your small business, make sure that you showcase your small

business brand through a customized Twitter background.

The Definitive Twitter Guide: Making Tweets Work for Your Business: 30 Twitter Success Stories From Real Businesses and Non-Profits

welcome to loan (http://www.yloan.com/)