subject: Latest Google Algorithm Changes: Be One Step Ahead of Your Competitors [print this page] Latest Google Algorithm Changes: Be One Step Ahead of Your Competitors
With unimaginable number of articles uploaded into the Google every day, falling within the ambit of the information seekers is highly frightening, with many considering it as an impossible task. To ease the burden on the minds of the article writers and to support them in their attempts, Google introduces many algorithm changes quite frequently. Algorithm is nothing, but a step-by-step procedure in solving the problems.
The latest entrants into the Google Algorithm modifications that occurred during the recent months of the year 2010 are Mayday, Caffeine and Snippet. Let us evaluate how these modifications can assist you in traffic generation for your articles.
Mayday
Typically we make the searches using the short keywords. But, sometimes there may arise circumstances where the queries made are long-tailed ones. Unlike the short keyword queries the long-tailed queries do not form part of the daily searches. Google, through Mayday, ensures that the information based on the long-tail searches are pushed up the ranking of the pages increasing the likelihood for larger traffic. A writer needs to identify the keywords that are in demand and bring about modifications and additions to the articles based on the search traffic to get a higher rating. If your article is keyword rich and has solid intelligible content, you can be assured of identification and higher ranking with Mayday pulling down the unintelligible sites below the ranking system.
Caffeine
Caffeine is another latest algorithm launched by Google that permits real-time content searches. Every time a new article gets uploaded in the internet that is relevant to the topic in hand, depending on the contents and its appropriateness to the search, the article climbs up the search pages. This increase the possibility of your article reaching the top pages of Google searches. Google Caffeine promises to provide at least 50 percent index freshness. So, keep pace with the changes in the related events and include them to your composition to get a higher ranking and better internet traffic.
Snippet
Google's Snippet has the capability to understand the relationship between the various concepts used in the search and guide the browser to the page that contains the keywords he is looking for. The Snippet checks out for the keyword in the contents, title as well as the URL. Snippet also highlights the keywords you are looking for in bold taking you to the content directly saving time and effort. A writer has to be aware of the mostly searched keywords and incorporate them into the article without losing the essence of it and at the same time making it highly rich in content.
