subject: 5 Quick Tips to Implement Right Now to Drive Twitter Traffic [print this page] 5 Quick Tips to Implement Right Now to Drive Twitter Traffic
Have you starting using Twitter, yet? I know Twitter can be a little daunting. Just thinking about finding Followers, sending Direct Messages and Replies and what are hash tags? Don't worry, start to take strides every day to understand the potential Twitter has for your business! Here are five quick tips to implement right now:
1. Set a minimum number of tweets per day - and stick to it.
This sounds simple, but tweeting should become a habit just like going to the gym. Once you skip just one day at the gym, it's easy to break your healthy habit. The same goes for Twitter, once you skip a day of tweets, it's easy to move this exposure out of your top priorities. This can be a deadly use of social media. Make sure you are not only promoting your products or services or you will find you are losing your followers. Incorporate personal Tweets, maybe you're not focusing today and you need a Starbucks break. Tweet about it! Who knows, your next client could be a huge Starbucks fan and begin to interact with you!
2. Build a friendship with your consumer.
In order to be at the top of your consumer's mind, you must build a relationship. Consumers don't want to only be reminded of you when they are making a purchase; they want to have a continuous conversation. An easy way to strike up a conversation is #FF (or Follow Fridays), where you choose several of your followers and reply to them with #FF.
Example: #FF @SavvyWithJenna
3. Use humor to connect.
Strive for a light-hearted relationship. Consumers want to enjoy the relationship you create and humor is the best way to establish it. *Warning, remember you are still representing your business. Share a funny story about your day - a good laugh will always brighten someone's day.
4. Gain a focus.
Have an objective for your communication. If you do not have a strategy, it is difficult to measure any effectiveness in your efforts. Are you looking to target a special industry? Do you want to reach a target individual? Maybe you're looking for newly engaged brides, just search for #engaged!
5. Think like your consumer.
Consumers are faced with over 5,000 advertising messages a day. Consider what will spark the interest of your followers. How would you reach you with your message? Give the consumer a message they want to talk about. Twitter is a viral medium. If you post something that is useful for your market, many will RT (or Re-Tweet) your message to their followers in turn spreading your messages even further than you can imagine.
