subject: "aftermarket" For Repair Parts To Go Bad Appliances - Water Heaters, Range Hoods - [print this page] "Last Saturday my family Water heater Bad, and his wife from the Internet to find a factory sale
Service Did not expect that this company was actually fake, and not only the money pit of our more than 600 yuan, also stole the water heater parts, and now we do not want to report evidence. "Yesterday, who lives in Chaoyang District, Mr. Cui phone call to the newspaper, to remind people love the Internet to find information, do not be" false Network
Advertisement "The fool. Journalists interview survey found that over sixty of the public have been deceived, or nearly similar circumstances had been deceived, people who call these false advertising that was paying attention to the network.
Public encounter Counterfeit sale for walking
Fitting Mr. Choi said that last Saturday he was in the field trip, kids bath water heater that is small, the wife thought that water heater is broken, it has found in the Baidu " water heater repairs phone manufacturers," home to the maintenance man replacement of the air release valve and thermostat, departing collected 620 yuan, and neither left a company name has not stamped receipt, also promised "a return visit phone will not be Kengren."
Mr. Choi came back water heaters checked and found that copper release valve was replaced with iron, the tap row filtering gauze of copper in the bile did not, and also lost a razor. He hurried to the home "after sales" call, the other party accepted that the maintenance should only cost 200 yuan, but the manager is not only a few days to resolve. Subsequently, Mr. Choi to give "sale" phone call, the staff is no longer recognized, because there is no evidence that they repair the water heater. "This is an increase rogue liar." Cui very angry but could do nothing, "even if we do not want to report the evidence."
Random survey Liucheng people with similar experiences
Cui happened is not the case. Last night, the reporter in the network forums and Fangzhuang, Dongzhimen and other places, on 48 random people were interviewed, including 29 members of the public said that he had been deceived, or nearly cheated. "Last year my family
Washing machine Bad, I go online to find the 'factory sale', the workers of a door I felt something wrong, the last really has not been repaired, but also charged me 200 yuan. Then I talk about this thing in the unit, actually two of my colleagues have been fooled from the Internet to find the sale. "The public Ms. Sun said.
Many people told us Home Appliances Usually used in succession after a few years out of trouble, but this time the warranty card or repair phone manufacturers can not find, so he would look for from the Internet service company, can be hard to distinguish between true and false online information, believe it will be cheat.
Web experience Stealth advertising hidden in the most front end search
The clues provided by Mr Tsui, the reporter in the Baidu search the first result is that Mr. Choi love looking at that, "after-sales service factory", click on the homepage, above a description of the brand, Beijing, the region
Service Phone and the maintenance of the company's professional strengths, relevant certificate. "Looks very professional, very authoritative." Cui said. However, under the guidance of the industry, press return to display the search results page and the search results and the following three search results found "promoting" the word, industry sources, all with "promoting" the word The information is paid online advertising. Baidu is called "A Pay-for-Internet promotion approach", and traditional media advertising costs high compared to "promote" one need only pay 600 yuan service charge and stored promotion costs 5,000 yuan, the number of pay-per-click , the lowest 0.1 yuan per click charges. Reporter also search the "appliance repair," "Home Economics", "Hospital", "eat", "work", while at the top of the search results are "promotional."
Experts advise "Promotional" information can not be gullible
"Although the site will require to promote their clients to submit relevant qualification certificates, but very difficult to distinguish the authenticity of qualifications, it is difficult to ensure the promotion of truth." Industry's argument has been confirmed: press then called the water heater of the brand's official service hotline, staff confirmed that this is indeed a bogus repair companies, "factory repairs." Of Large Law Firm in Beijing, Deputy Director, part-time professor of China University of Political Science and Demonstration that the search engine sites linked to its obligation to review the site and its contents, and with the relevant departments investigate and deal with the false website.