subject: Refrigeration Downsized 10% Of The Companies Compete For The Domestic Market - Refrigeration, Haier [print this page] 4 5 to 7, the 20th, "China International Refrigeration,
Air conditioning , Heating, Ventilation, Frozen Food Processing Exhibition "(" China Refrigeration Expo ") at the Guangzhou International Convention and Exhibition Centre. As the financial crisis first held in China Refrigeration exhibition," China Refrigeration Expo "will undoubtedly become a major test Refrigeration Company physical "strong" or not important indicator.
China's refrigeration industry is it "cold" is a "hot"? In the context of the financial crisis, refrigeration business where the path to break through?
This year's show a little bit "cold"
As the world's one of the three HVAC air conditioning exhibition, but also the largest of its kind in Asia specialized exhibition "China Refrigeration Exhibition" in previous years, the industry's major companies are competing style stage show, but this year's show seems a little "cold."
Reporter learned from the organizers, by the global financial crisis, is active in various exhibitions in previous years, the refrigeration enterprises "cover their money through the winter," out of this Refrigeration, even ready to participate in the many air-conditioning giant also have requested words "stop play," including Daikin, Trane, York, Carrier, Haier and other Chinese and foreign giants.
According to the China Refrigeration and Air Conditioning Industry Association Deputy Secretary-General Hu Zhaokui introduction, the current China Refrigeration Expo exhibition area 60,000 square meters, less than the previous 67,000 square meters, with 33 countries and regions in the world nearly 900 companies participating, decrease over the previous 100. Among them, the United States, only 60 people attended the group, "Many U.S. companies received a phone consultation with the first reaction is to not participate in the."
Contrast, European companies appear more "positive" number, not only does not back the development and cut costs, but increased the investment in the show. However, there are still many exhibitors have told reporters that the development of both the size of the refrigeration, people flow, held in Shanghai last year than the 19th Refrigeration to "poor relation."
"About the size of this year shrank by 10%, is this good, and many of the show shrinkage rate reached 3%, 40, or even closed some foreign show." Hu Zhaokui said that in this case, this Show more emphasis on "quality" rather than "quantity."
In the international financial crisis, how the air conditioning industry market? Related statistics show that in 2008 domestic air conditioning experience
Winter , Sales fell 7.6%. By the international financial crisis and real estate industry needs a highly shrinking, air conditioning has been affected seriously as ancillary industry has suffered in the season, "Cool Summer." In 2008, annual sales of air conditioning units to 21.168 million, down 7.6%; sales reached 59.68 billion yuan, down 2.3%, year 18 air conditioner brands has been eliminated, the brand reduced the number from 52 to 34.
This year, the implementation of the new energy efficiency standards has directly led to declining air conditioning sales, inventory becomes higher, the air conditioner market in playing the "chills." Industry analysis, in 2009, due to significantly lower prices of raw materials, air-conditioning will further lower the cost price, while
Air Conditioning Stock High, Price war Will once again broke. However, with "
Bringing home appliances "The depth forward, domestic demand has been driven further, the market is expected to air later this year there will be some turn for the better.
Domestic brands adverse economic attack as "new favorite"
With the United States and Japan, compared to the absence of central air-conditioning giant, including Gree, Zhi Gao, Wei, Yangtze will air in China, including enterprises are selected at this time, adverse economic expansion.
"I Gree air-conditioning here." To find people? Find someone Geli. At the show, reporters found, Gree air-conditioned 700 square meters of exhibition pavilion as it criss-cross the new "landmark." As the largest exhibition of exhibitors, Gree Electric Appliance (28.48,0.38,1.35%), or products, whether the scale of booth space, are more than ever before.