subject: New Age Marketing Tools Top MLM Producers Don't Share With You [print this page] New Age Marketing Tools Top MLM Producers Don't Share With You
Marketing tools are essential in building your MLM. Let us go back to the yesteryears. Our MLM forefathers have brought MLM as an opportunity to be desired. The tools most accustomed to the time were sizzle cards, flyers and memory joggers. All with the sole purpose of bringing new prospects to home opportunity meetings.
These marketing tools were effective and very easy to do. Imagine, walking down the street passing out cards or flyers inviting people to a venue. Dead simple, right? You are just limited by how many flyers you brought along with you.
But would all these tools work for you now? Maybe. Just remember, if this is your primary way of marketing your MLM business, reflect on the advances of technology the public are overwhelmed with this new day and age. Would your card or flyer stand out? Or, is it destined for the bin right in front of your face!
As do any businesses, the industry have matured and adopted to new advancements of technology. The sole purpose of getting people to opportunity meetings are not a priority anymore. The top producers are now building huge organizations from the comforts of home and their greatest leverage comes from the internet.
Think Brian Tracy, Anthony Robbins, T Harv Eker, Zig Ziglar, John C Maxwell and other leaders of industries. If you are a student of success, you should be in their mailing lists even before I write this.
To relate to our MLM industry, it is NO different.
What are the most crucial MLM marketing tool that you should have? How could it help in building your organization?
Before I get into the details, why do you think most people go in the internet? To look for INFORMATION. Wouldn't it be nice if there was a massive traffic coming to you for information? Of YOUR MLM?
Wouldn't it be nicer if you could convert those information seekers to be your partners in your primary MLM opportunity?
SO, we have various marketing tools at our disposal in the world wide web. What I am going to be sharing is the most important, most crucial for your marketing efforts.
1-AUTORESPONDER
The most important element where you can capture leads, ie. name and email to follow up with. The most reliable service I have used are Aweber and GetResponse.
2-BLOG
A blog allows you to scribble your personal thoughts and opinion. An opportunity to brand YOU and what you have to offer. It is also the FIRST to rank in the search engines, as it is unique content. You could setup a FREE blog from Wordpress.org or many other blog platfroms.
3-A SALES FUNNEL
Simply put, the sales funnel is created to monetize your list to the things that you have to offer. Again, the approach is important as you don't want to lose potential distributors just because you are shoving them with products after products.
So what is this approach I kept on mentioning?
The top producers, leaders of MLM, are creating value for the audience who signed up for their mailing list. They apply attraction marketing as foundation to their marketing system.
Your marketing efforts online would not grow without this concept. Attraction marketing is a principle where you position yourself as an expert in the subject, in this case, Multi Level Marketing.
Brand yourself as a leader and provide VALUE for your audience. The industry shakers I mentioned earlier should give you an idea of what I mean. Just visit any one of their sites to understand this further.
Marketing online is a very busy marketplace. Your advantage is the value YOU have to offer. It is NEVER about the opportunity. Instead, it is an opportunity for YOU to establish credibility by being a LEADER, a person of value.
Make use of the marketing tools in this order...
Blog - Autoresponder - Sales Funnel - Your Primary Opportunity.
Brand your blog to establish you as a leader. Create value for your audience to sign up for your autoresponder, and start the communication process by following up to their emails. You could monetize from them with products you are affiliated to AND along the line, introduce them to your business opportunity.
These marketing tools are proven to be effective and you should be able to apply it for your MLM success. Remember, always lead and attract them with value. Learn new skills, execute them and embrace your MLM prosperity.
