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subject: Suning Appliance Market Expansion To Achieve 110% Sales Growth - Suning Appliance, Air Conditioning, [print this page]


Full swing of 51 small Golden Week is over, the market is gradually cooling, although the Golden Week "downsizing," but

Home Appliances

The market was not affected, but big "expansion" still dominated the Golden Week, household appliances giant

Suning

Appliance is to achieve 110% growth.

Low is still killer

Although the Golden Week holidays

shortened, but Suning Will it throw 10 billion purchase large orders, night market, buy everything carnival, Suning price difference compensation to secure customer shopping worry, hire purchase to ensure customers easy consumption. At 16 o'clock on the April 30th, Suning Appliance 51 will start ahead of the market, first served as the capital of a vast number of consumers affordable service and thoughtful 51 shopping feast. April 30, Suning, "51 Lineup" surface, lead prices fell by as much as 20%. In this offer dinner in

Air conditioning

1P hang below 400 yuan; 3 million pixel camera phones fell below 900 yuan; 32-inch LCD TVs fell below 2,000 yuan, 40-inch LCD TVs fell below 4,000 yuan;

Washing Machine

Below 1,000 yuan; on the refrigerator door below 3700 yuan; European tobacco kitchen packages below 900 yuan; 7 million pixel camera below 500 yuan; laptop below 2900 yuan. Intel, Microsoft, AMD, HP, Lenovo, Haier, Founder, the same side, seven-up,

Samsung

, Toshiba, Acer, Asus, IBM, APPLE, Nokia, Motorola, Sony Ericsson, Philips,

LG

, Day language, TCL, Konka, waveguide, etc. The average price fell to 20%, services, prices are done in one step.

Addition, Zizhuqiao Suning to shop, Lize Bridge shop opened two stores 30,000 specially prepared super special benefits, 300 yuan 100 yuan for opening envelopes 400 Value Surprise price of goods, Gifts were opened in 3000 to would send other surprise activities.

Big stores more obvious

51 this year, the largest in Beijing Suning 3C + flagship store Zizhuqiao settled, more than 15,000 square meters of business area of the store, filled Suning Appliance Market in the West Third Ring Road blank. According to reports, Zizhuqiao 3C + flagship store Suning six years as Beijing opened the largest flagship store, the shop is divided into four, with a total business area of more than 15,000 square meters; the same 51 Lize Bridge opened a total of two-3C + flagship store, business area more than 10,000 sqm, this two flagship store is Suning advocated the "big store strategy" embodies. Shop at the West Third Ring Road Zizhuqiao Zizhuqiao west side, for single-family building momentum. Ring the shop next to the West, and the Shangri-La Hotel, adjacent to the traffic developed, nearly 10 bus lines stop at the store entrance, parking lot in front of hundreds of high cost of land in the West, it is rare ring, which will become a major competitive advantage shop.

Zizhuqiao 3C + flagship store in the lead, Beitaipingzhuang shop, Ahn Jung-shop, shop, Chaoyang Road, Lenovo bridge shop, holly leaf bridge shop, Three West Bridge shop, Liujiayao shop, wide outside the shop, Tongzhou shop , Tai Hing restaurant, West Da Wang Road, shops, Tongzhou Liyuan shop, ring ring shop, Huilongguan shop, Shijingshan shop, Lishuiqiao stores Suning traditional and new flagship store opened Lize Bridge pilot shop, store-wide linkage of 47, planted in the capital a "dragnet", laid the Suning Appliance in the capital, the market leader.

Olympic highlights business opportunities

Gold Wednesday in the day, Su Ning was not subject to Golden Week "downsizing" effect. Beijing 47 stores across the board gains across the board, news of success, Suning small gold Wed-day sales of 2.1 times over the same period last 7 days, air conditioning,

TV

, Refrigerators, mobile phones overall increase in category sales, particularly in 3C products, compared with similar stores nearly three times the growth rate, Suning Appliance person in charge of market planning center, with the Olympics approaching, the Olympic business opportunities increasingly prominent, especially in high definition large screen color TV,

Digital

Commodities, it is to achieve 300% growth, while high-definition large-screen color TV color TV sales accounted for 90% of total sales.

by: gaga




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