subject: Article Marketing: Money Maker or Time Waster? [print this page] Article Marketing: Money Maker or Time Waster?
Most Internet Marketers know the three most important words Online:
Traffic, Traffic, Traffic.
Seriously, there are many different ways to go about getting traffic online. A lot different than for a brick-and-mortar store. (Hey, there's usually an entrance and an exit there.)
I touched before on using forums on your website's topic as one way to generate traffic. And, It sure is a slow and sure way to do so.
Another way is article marketing. Although also slow, when done right, it is a lot more sure and a lot more powerful.
What's Article Marketing all about?
And why should you consider article marketing as a traffic-getting technique?
There are many reasons to do so really, but the main one is that posting an article on a major article site gives your site a lot of link power - the so-called link juice that search engines love!
What does this mean to your site?
First, in the search world a link from a major site boosts yours considerably. Search engines love to see content that is on a high ranking site linked to other content sites as it gives weight to the content being searched.
Article marketing does put you in a different light. Depending on how well you go about creating content, you will be looked at as an expert, specially if your articles start getting a lot of buzz and you are listed on a major site. It's something we don't talk about much here but imagine a 3 piece suit with a suitcase and you get the idea.
Single Most Powerful Way
Article marketing is one of the single most powerful ways to bring in regular income time after time without you having to do any more work than what it took to get the article out in the marketplace.
Go on an Imagination Tour!
Imagine that you were able to create several articles and each was able to generate a $50, $100, or more of regular income month after month. Imagine that each article was syndicated to several other websites, without you having to do anything about it. Eventually what was a simple article is your ATM, your money making machine. This is the perfect income generating machine.
Article marketing is definitely the single most efficient way to do so.
Although this is a powerful strategy to get traffic, it can be misused.
Warning! Warning!
One way is to churn out articles without thought. It is easy. You can do this yourself, or you can buy articles already created for you. What you do with them is where you differentiate yourself from the rabble. And, it can be the difference between a steady income or being known as a spammer.
Here are just four things you can do to make your article powerful, a money maker.
First, create a great title.
Next, make sure you have a powerful description, summary.
Then, give the reader content that's useful, effective, refreshing, even funny.
Finally, make sure you have the right closing, call to action, or resource box.
