subject: Forecast Margins For Mobile Broadband Are Strong In Asia-pacific [print this page] Mobile broadband industry survey, Asia-Pacific: 200910
Results from Asia-Pacific mobile broadband industry survey show a maturing industry. Although respondents in our 200910 survey still believe mobile broadband is good news, they are now more realistic about its benefits when compared to the more overt enthusiasm of 200809s survey. Margin expectations are more reasonable, the threat to fixed broadband is better understood, and new charging methods beyond flat rates are being explored. ( http://www.bharatbook.com/detail.asp?id=126012&rt=Mobile-broadband-industry-survey-Asia-Pacific-2009-10.html )
Key chapters :
Executive summary
In a nutshell
Ovum view
Mobile broadband still good news, but realism sets in
Forecast margins for mobile broadband are strong
Watch out fixed broadband! Mobile broadband is coming
Laptops/netbooks and handsets are key devices
Differentiation is difficult
Proposition must be more than just cheap pricing
Forget about VASs as a differentiator
Access is the killer application
Browsing is the leading traffic-generating application
Unlimited/flat-rate charging models most effective
Traffic growth poses challenges
Backhaul
Backhaul is restraining services; investment is required
Wired or wireless backhaul investment?
Access
Radio access capacity less of an issue than backhaul, but only slightly
Solving the capacity crunch
Survey methodology
About the survey
About the respondents
For more information kindly visit : http://www.bharatbook.com/detail.asp?id=126012&rt=Mobile-broadband-industry-survey-Asia-Pacific-2009-10.html
Related Reports
Global - Key Telecoms, Mobile and Broadband Statistics
