subject: Come To The Fore In October To Help Lower Prices Samsung Projector Market Analysis - Projectors, [print this page] A market overview and main points A market overview and main points
October Projector Market, Aspect lot. Market remained stable with continued growth trend, in which home entertainment projector attention and favor, keep floating to the cost-effective models, high-definition projector products, the user concern about the continuing rise; the other hand, the major manufacturers have introduction of new products, conference, exhibition into the projector to focus the industry.
Example, in late October at the CEATEC 2009 exhibition in Japan, many Projector Exhibitors, including several high-profile Japanese brands show their new products at the end. In addition, Epson , NEC Well-known Japanese companies such as Beijing also held the largest annual conference in a full line of products, the product shall cover engineering, business, Education , Home four product lines. October's new market, a boom.
That China's projector market in October the major brands, products, customers concerned about the situation? What types of products the most user interest? Toshiba After delisting, what brands come from behind it? Internet consumer research center Z DC Through a series of data analysis and interpretation, the main draw the following conclusions:
Brand concern: BenQ , Newman , Optoma Among the top three; brand ranking major change, seven brand rating change;
Product focus : Samsung SP-P400B Topped the list, Newman TV projection NM-PH01C close second runner-up;
Type of concern: Household type projector user attention, the most concentrated, followed by the type of education; DLP display technology in the projector market, China's current concern is the mainstream position of the user, followed by L CD Display technology; 3000 lumens brightness standard relative concentration of the current user interest, followed by 2000 lumens;
Price concern: The overall market, 6,000 yuan projector users the highest concern, 42.3%; million total was more than 33.2% of the projector's user focus.
Second, the brand concerned Analysis 1, brand attention, ranking (Figure) in October 2009 China top ten most user attention projector brand distribution
(Figure) in October 2009 China's projector market, the top ten most users focus projector brand ranking
Users concerned about rankings?? Benq, Newman, Optoma among the top three, behind the brand the user is not concerned about the degree of difference
10 months, BenQ to 17.6% of the users attention, among the champions; Newman with 11.1% of users are concerned about the highest degree of runner-up. Optoma on the third and user attention, was 9.5%.
Samsung, SONY Epson came in fourth to sixth place, three user attention, equally matched, concentrated in the 8% -10%, respectively.
Hitachi Ranked seventh, with 5% of the users concerned about the degree; Associate , Sanyo , Sharp User attention, less than 5%, ranking the eighth to the 10th, three brands were very strong degree of user interest, par. Other non-brand list of the users concerned about the degree of total 30.3%.
Is clear that the projector market, showing a brand shops in large part, concerned about the spread of the pattern of the user. Including Japanese, Taiwan Department of brand significantly.
