subject: How to Optimize a Website or Blog with SEO [print this page] How to Optimize a Website or Blog with SEO
Search engine optimization (SEO) is one of the most cost-effective ways to market your business on the Internet and is imperative for every small business.
There are optimal ways to design and structure your website to get the best results possible in the major search engines.
Use descriptive Titles in your pages and articles, use H1 headings, and use keywords in all of your links (rather than a click here)
Unique original content is the foundation in which you can build a highly optimized website, but there are many additional steps and methods to get better results in the search engines such as press releases, back links, directories, forums, blogs, rss feeds
You must have a site map submitted to the major search engines.
Submit articles to websites that relate to your business category and link to websites related to your industry.
This is a long term ongoing process that changes over time, but it is imperative for any business wanting customers and traffic generated from search results.
Start your SEM (Search Engine Marketing) once you have successfully optimized your website for the search engines, directories, and social networks.
Social media can be used to promote your site and connect with customers to drive more traffic and create more site linking in.
Submit your website and information to as many local related marketplace sites as possible, google, yahoo, city search, bing, merchant circle and others.
A lot of (SEO) can be done yourself or you can hire a companies and freelancers from reputable sources like freelancer.com.
