subject: Why Using Article Marketing Is Recommended For Best Traffic Streams [print this page] Why Using Article Marketing Is Recommended For Best Traffic Streams
If you are the proud owner of a business or online store, then you are always in need of more potential customers to visit your website. Since the internet is such a vast place full of so many different types of people looking for so many different types of things, you need to find a way to market yourself to people who are interested in what you're selling - AKA targeted traffic. The best way to this is through article marketing. Writing articles about your product or service can have a huge effect on your traffic levels, and can also improve your rankings in the search engines.
There are three main reasons why you should consider article marketing for your website or business.
The first reason for considering this type of marketing is for traffic generation directly from the online directories which you submit to. Most of the large article directories online have thousands of users who are online each and every day promoting their own websites and businesses. Additionally, there are many people who log onto these sites just to find relevant information and answers to questions that they may have pertaining to a particular topic. So, writing about your business' niche and helping people to understand more about what you do could potentially lead them to your website, and give you another customer.
Not only is article marketing good for direct traffic generation, but it is also a brilliant way to increase your indirect traffic streams from organic sources such as search engines. Search engines rank websites according to a few different criteria - one of which being the number of links pointing back to the page. When you write an article, you are able to include one or two links within that article and point back to your website. This link pointing back to your website will give the search engines a reason for counting your page as a relevant result for the search term and your site will increase in rankings. Search engines are the best way to get traffic to your website because all traffic coming in from search engines is relevant and targeting, meaning that each person that comes to your site came to your site looking for the information that you are offering.
The third reason, and something that most people don't even think of, for using article marketing for your online business is for the spread of your article to other websites around the web. A lot of people use these article sites to build large information directories full of articles on a particular topic to help others find all the information that they need. When these people copy the article, they are required to copy all sources within the article as well. So, when your article gets copied onto another website on the internet, you're getting free publication of your website or service and are being placed in more places where people can see your website or service.