subject: Martin To Increase The Competitiveness Of Non-stop To Help Gintzlergraphics Success - Martin, Paper [print this page] "Short version of a print-based Label & N brush Enterprises in the highly competitive market, sustainable development and increase market share? Of course not used when the extension of the technology and ideas. "
Gintzler Graphic Mr. Chairman Franklin Nice
Printing companies in this forecast and gradually adapt to the changing market, they launched a challenge to the stereotypes. "Investment technology" is no longer the slogan on the website, they and equipment manufacturers Cooperation , Completed a series of smart devices Purchase .
This is in Buffalo, NY GintzlerGraphic the company's development philosophy. Since its inception in 1916, the company from a typical small letterpress printing began, in a few decades from a single sheet of paper, pressure sensitive adhesive and roll Label The development of printing history. 20th century 70s, Gintzler the company recognized a narrow range Trademark Rotary printing market growth potential, and start from a single sheet of paper and glue with the printing business and gradually shift to this area.
Today, the company 54,000 square feet in Gintzler plant, in addition to the main production and processing, such as health care products, cosmetics, pharmaceutical and food industries Trademark , But also the rapid growth in recent years, the shrinkage process sets of standard business.
"We focus on high-quality processing of high-grade short-label products," Gintzler Mr. Chairman FranklinNice said, "We can produce all kinds of pressure sensitive labels and special flexible Package And processing. Our production equipment mainly UV rotary letterpress and flexo printing machine based. "
GintzlerGraphics company technological and product diversification based on the concept of its development, with its extensive and diverse capacity to adapt to market changes and demands, and continue to enhance customer satisfaction. But even if the company has such a creative idea, until a few years ago, has yet to seriously consider the purchase of automated equipment to increase capacity for volume.
Years, label printing company that only in the lower quality and only need high-volume production of automatic roll changing equipment, does not apply to Gintzler to short run printing company that dominated the printing plant. "This is our point of view," Mr. Nice chairman admitted, "It is also, at that time the consensus of industry peer, but as the market changes, our values are changing, and we found that the automatic roll changing equipment as This short version of our print production value. ".
Quality defined in the eyes of customers is constantly evolving, and consumers demanding more and more shelf appeal, resulting in more expensive materials are used, Gintzler in health care products, cosmetics and pharmaceuticals, and high-grade food Package Particularly in the areas of customers.
"We need to use our most wide format (16 &?, Is also the longest nine-format color printer to process all the more expensive materials, the material cost than other smaller 8 to 11 & squeeze? Han torsion ? S ? armed Mu Mu Department of Nao za lame?? 00 feet, most of all because every time the downtime and loss of down, as we begin to process more costly materials, such waste indeed increasing."
Also, in addition to growing the company has been known to product diversification and processing advantages of high flexibility, Nice President also takes into account a variety of materials in the process to change the use of paper and then hand the complexity of the paper. "Our business is very important another shrink film label printing, the material handling cumbersome to have to press the shutdown to minimize the number of times."
"Therefore, when began to consider the material costs, material losses and waste of production time and other issues, the use of automatic roll change equipment thought surfaced."
