subject: Ming-up "tv Festival" Flat-panel Tv Aggressively Cut 30% Of The Audience - Ming-up, Color [print this page] Recently, "cheap king," Ming-up to Recently, "cheap king," Ming-up to
TV Season Waves, pulled a big way, "TV" Festival. It is up to chairman Ming-Qiang Zheng Ming said, "TV Day" in order to
Liquid crystal , And other high-end plasma TV as the main character, all TV prices are significantly lower, which fell flat panel TV up 30%, the minimum is not less than 10%.
It is reported that, on flat-panel TV price cuts Explanations stirred up storm surge swept panic buying, many consumers still find it actually means is still unknown. To this end, Ming-up emergency stocking, hopes for the new "TV Festival", so that consumers once again to enjoy a sumptuous Pengcheng TV "dinner."
Play a key role high-end TVs
It is understood that, in the Ming-up of the "TV Festival", the LCD and plasma TVs and other high-end play a leading role, is expected to high-end color TV
Sell Will amount to 75% of the color TV sales.
Previously, as a high-end color TV's Flat TV has become the Ming pushed up to the main model. Ming-up from the sales data show the average flat-panel TV sales accounted for 65% of overall TV sales, while in
Flagship store Is even higher, some as high as 78%.
From the perspective of the market price, the consumer flat-panel TV prices fast approaching the psychological level, flat-panel TV sales exponentially increasing. According to market research firm statistics, flat-panel TV sales to 70 million from the year surged to 120 million years, to 9 months ago has reached 1.8 million units.
There are indications that the coming era of flat panel TVs. Liu Ming-up to this total should be the top deputy, said Ming-up time to seize the pulse of the market, pushing flat panel TV, make-ming up the TV always marketable.
"Knife" to slash prices
Currently, the price is still the consumer decide whether to buy an important factor in flat-panel TV. Ming-up person in charge of marketing, said Ming-up to use the price of flat-panel TV prices razor to cut the fat to a minimum, consumers expect to achieve the maximum possible price.
Up to a store manager, according to Ming introduced a 32-inch SVA
LCD TV , Original price 8,999 yuan, "TV Festival" opening down to 5,998 yuan; another 42-inch SVA
Plasma TV , The original price 11,880 yuan, "TV Festival" opening down to 8,888 yuan; a 42-inch plasma TV landscape, original price 9,999 yuan, "TV Festival" opening down to 8,888 yuan.
Buy a house has more than six months of Mr. Wang has been with Japan and South Korea would like to buy a taste of the wide-screen TVs, but no choice
Foreign investment Brand Flat-panel TV prices have been high. Ming-up that launched in the Japanese brand flat panel TVs and Landscape
Domestic Brand flat-panel TV price matched, Wang, Ming immediately rushed up to fork out for.
Price cuts lead to herding It is understood that many TV manufacturers even behind the Ming-up's "TV Day"
Changhong , Amoi, LG Samsung, Sony , Sanyo and other manufacturers representatives expressed their full support to Ming-up to run, "TV Festival."
A manufacturers representative said: "Ming-up as the Shenzhen local large-scale
Chain Household appliances, household appliances market in Shenzhen has a significant role, therefore, we have been up to this value Ming
Marketing Platform, Ming-up of Promotions We will all-out assistance activities in order to achieve 'win-win'. "
To scramble up to the Ming strong marketing platform, the major manufacturers are not to be outdone, stepped up to the Ming-up stationed themselves and force, and prepared to put the ring in the Ming-up to big wars, resorted to various tricks to attract consumers eye, a hard-fought about the price up to start in the Ming. Manufacturers on behalf of a heavy heart, said: "fought
Price war
! Dogs fight, play off, the price hard-fought only benefit consumers, and let the factory badly weakened. "
