subject: The Facts Regarding Viral Marketing [print this page] The Facts Regarding Viral Marketing The Facts Regarding Viral Marketing
Many have wondered over the years how viral marketing began, but the truth is that it simply began with one little e-mail that got passed on from one individual to another, then another, then another. This was the very first viral marketing campaign, which was an artful and perfect marketing strategy. You can find success with your next marketing campaign my simply accomplishing a few objectives.
E-mails are still being used, but there are more governmental restrictions being placed on them, which means hefty fines can be charged for spamming. However, if done properly by not sending to more than one or two individuals, then this technique does work.
Newsletters is a tool that is quite effective and is similar to e-mails. By including enough valuable information within your newsletter, then you have the potential of bringing a large quantity of traffic to your website.
Blogging has become extremely popular since it enables others from all over the world to interact with one another. This is an excellent tool to have on your website, which will aid in getting messages out to others about your products or services. Bloggers oftentimes use more than one blogging board so when they find something interesting to share, then they share it with others.
Similar to blogging, a chat room located on your website will also encourage your customers to interact with one another. As a business owner, you can use the chat room yourself to announce special events such as one day a week having a special speaker be present to ask questions pertaining to your business.
To increase your potential customer list, then use a tell-a-friend script, which will let your customers and potential customers know that their e-mail addresses will never be shared with a third party if given to you.
To help keep the interest up in your website and even increase the number of visitors to your website, then start using interesting or even humorous video clips within your website. Another great way to capture the interest of your customers, but at first they can be a bit pricey, are flash games. However, these are extremely effective with any viral marketing campaign once they are launched.